Connect with us

SEARCHENGINES

Google Merchant Center To Opt In All To Automatic Item Updates For Condition

Published

on

Google Merchant Center To Opt In All To Automatic Item Updates For Condition

We covered this news back in April, but as Kirk Williams posted last week, some of you may have forgotten. In short, Google Merchant Center will automatically opted everyone in to the new automatic item updates for condition on June 26, 2022.

Google posted this news back in April and it says “Automatic item updates for condition: To help you keep your product data correct we’re adding automatic item updates for condition. Beginning June 26, 2022, all accounts will be automatically opted-in to use automatic item updates for condition. If you choose to not use the feature, you can opt-out in Merchant Center through the Automatic Improvements setting, under item updates. If you opt-out, your products may be disapproved if they use an incorrect condition value.”

Automatic item updates can help you keep your data more accurate and up-to-date by automatically using your landing page data to update your product data. Automatic item updates allow Google to update your products on Shopping ads, Buy on Google, and free product listings using the structured data markup we find on your website and advanced data extractors. Automatic item updates is currently offered for the price [price] and availability [availability] attributes.

For example, if your most recent data feed contains a product that costs $4 but your product landing page lists it as $3, we will update the product to $3 in your Shopping ad or free product listing.

The condition [condition] attribute tells potential customers about the condition of the product you’re selling. Google said it is important to set this value correctly since it is used to refine search results.

See also  Google Search Local Business Listing More About Button

Kirk Williams added on Twitter “I don’t really see this as a negative thing TBH, since condition is something that should be set correctly on a PDP anyway so if it’s not already… fix it anyway. But, I always pay attention when I see the words “all accounts will be opted in.”

Forum discussion at Twitter.

Advertisement

Note: This was pre-written and scheduled to be posted today, I am currently offline for Shavous.

Source: www.seroundtable.com

SEARCHENGINES

New Google Rich Results Guidelines Prevent Prohibited, Regulated Or Harmful Products

Published

on

New Google Rich Results Guidelines Prevent Prohibited, Regulated Or Harmful Products

Google Search has added new content guidelines to the rich results help document. These new guidelines directly disallow you to markup product or content that are widely prohibited or regulated, or that can facilitate serious harm to self or others. Google said it will simply not show rich results on such products.

Product examples include firearms & weapons, recreational drugs, tobacco, vaping products, gambling-related products and other products that can pose acute threats of physical harm.

The new guidelines were posted over here and read:

Don’t mark up content that promotes widely prohibited or regulated goods, services, or information that may facilitate serious and/or immediate or long term harm to self or others. This includes content related to firearms & weapons, recreational drugs, tobacco & vaping products and gambling-related products.

This new policy is effective already and I assume you will soon, if not already, not see rich results in Google Search for these types of products. This includes Google not showing star ratings, prices, or availability information and so on.

Google told me “this policy change will align the rich snippets feature with other Search surfaces that display product information from merchants, to help provide consistency and clarity.”

Google will not issue manual actions in Google Search Console for violation of this guidelines, Google will simply will just not show the rich results in Google Search.

Here is a screenshot from Glenn Gabe of it already going missing for sites:

Forum discussion at Twitter.



Source: www.seroundtable.com

See also  Is It A Google Ranking Factor?
Continue Reading

DON'T MISS ANY IMPORTANT NEWS!
Subscribe To our Newsletter
We promise not to spam you. Unsubscribe at any time.
Invalid email address

Trending

en_USEnglish