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Google Released Ads API Version 10.1

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Google Ads API Version 10 Is Out

Google has released version 10.1 of the Google Ads API, which is an update from the major release of version 10 from early February 2022. The big additions in v10.1 include the addition of discover campaigns, campaign groups, local service campaigns and more.

Here is the full list of changes in version 10.1:

Assets

  • Added the following for lead forms: Support for retrieving submitted lead form data via LeadFormSubmissionData using GoogleAdsService.Search and GoogleAdsService.SearchStream and LeadFormAsset.custom_question_fields
  • Added the following asset types: Added dynamic_real_estate_asset to Asset to support dynamic real estate assets, Added dynamic_custom_asset to Asset to support dynamic custom assets, Added dynamic_hotels_and_rentals_asset to Asset to support dynamic hotels and rentals assets, Added dynamic_flights_asset to Asset to support dynamic flights assets, Added dynamic_travel_asset to Asset to support dynamic travel assets, Added dynamic_local_asset to Asset to support dynamic local assets, Added dynamic_jobs_asset to Asset to support dynamic jobs assets
  • Added support for the following fields to asset_group_product_group_view: asset_group and asset_group_listing_group_filter
  • Added ad_group_ad_asset_combination_view.enabled.
  • Added AssetError.NAME_CONFLICT_FOR_ASSET_TYPE.

Audiences

  • Added support for metrics.absolute_top_impression_percentage and metrics.top_impression_percentage in campaign_audience_view and ad_group_audience_view.
  • Added ResourceLimitType.RULE_BASED_USER_LISTS_PER_CUSTOMER.
  • Added the following values to AudienceError: AUDIENCE_SEGMENT_NOT_FOUND, AUDIENCE_SEGMENT_TYPE_NOT_SUPPORTED, DUPLICATE_AUDIENCE_SEGMENT, TOO_MANY_SEGMENTS, TOO_MANY_DIMENSIONS_OF_SAME_TYPE, IN_USE

Batch Jobs

  • Added BatchJobOperation.remove to support removing batch jobs in the PENDING state.

Campaigns

  • Added support for retrieving, creating, and updating Discovery campaigns, their ad groups, and their ads.
  • Enums: AdvertisingChannelType.DISCOVERY, AdType.DISCOVERY_CAROUSEL, AdType.DISCOVERY_MULTI_ASSET, AssetType.DISCOVERY_CAROUSEL_CARD
  • Added support for retrieving, creating, and updating campaign groups: Resource: CampaignGroup, Service: CampaignGroupService, Fields in other resources: Campaign.campaign_group and GoogleAdsRow.campaign_group, Enums: CampaignGroupError, CampaignGroupStatus
  • Local Services campaigns, previously in Beta, are now in generally availability
  • Added legacy support for the following dimensions to ListingDimensionInfo for Display campaigns only: ProductGroupingInfo, ProductLabelsInfo, ProductLegacyConditionInfo, ProductTypeFullInfo

Change History

  • Added the following values to ChangeEventResourceType: ASSET_SET, ASSET_SET_ASSET, CAMPAIGN_ASSET_SET

Conversions

  • Added ConversionTrackingSetting.google_ads_conversion_customer, used to determine which Google Ads account is managing your account’s conversions.
  • Added ClickConversion.conversion_environment to support reporting the environment on which a conversion was recorded. This feature is available to allowlisted accounts only.
  • Added support for metrics.all_conversions_value and metrics.all_conversions in conversion_action.
  • Added ConversionValueRuleSetError.UNSUPPORTED_CONVERSION_ACTION_CATEGORIES.
  • Added ConversionAdjustmentUploadError.MISSING_ORDER_ID_FOR_WEBPAGE.
  • Added ConversionUploadError.CUSTOMER_NOT_ACCEPTED_CUSTOMER_DATA_TERMS.

Criteria

  • Added CriterionError.CANNOT_TARGET_CUSTOMER_MATCH_USER_LIST.

Experiments

  • Added ExperimentError.STATUS_TRANSITION_INVALID.

Hotel Ads

  • Added support for getting hotel_center_id through AccountLink.hotel_center.

Planning

  • Added KeywordPlanIdeaService.GenerateKeywordHistoricalMetrics. It returns the historical metrics for a given list of keywords without asking for any plan, campaigns, or ad groups.
  • Added KeywordPlanHistoricalMetrics.average_cpc_micros which is the average cost per click in micros of a given keyword.
  • Added a new field HistoricalMetricsOption.include_average_cpc, which is used in GenerateKeywordIdeasRequest.historical_metrics_options as a flag to request KeywordPlanHistoricalMetrics.average_cpc_micros to be included in the response. The default value if not specified is false.
  • Added GenerateKeywordIdeaResult.close_variants which is the list of close variants from the requested keywords that are combined into this GenerateKeywordIdeaResult.

Reporting

  • segments.click_type now returns CROSS_NETWORK for Performance Max and Discovery campaigns.
  • Added the following fields for SKAdNetwork conversion segments, available when fetching the data of customer or campaign: metrics.sk_ad_network_conversions and segments.sk_ad_network_attribution_credit
  • Made metrics.absolute_top_impression_percentage and metrics.top_impression_percentage compatible with segments.geo_target_region and segments.geo_target_city.

Video

  • Added VideoResponsiveAdInfo.breadcrumb1 and VideoResponsiveAdInfo.breadcrumb2.

As a reminder, the legacy Google AdWords API sunset yesterday.

Forum discussion at Twitter.



Source: www.seroundtable.com

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Daily Search Forum Recap: May 21, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google’s CEO, Sunda Pichai, spoke about AI Overviews killing the web, small publishers dying and not giving us Search Console data (well, kinda). The Google site reputation abuse policy also applies to Google Discover. Google AI Overview colors have nothing to do with the confidence of the answer. Google about source knowledge panels get graphical. Google also is rolling out a more graphical and richer search results interface. Google Marketing Live was this afternoon, more on that tomorrow… I am going to try publishing the newsletter earlier in the day (see how you like it).


Search Engine Roundtable Stories:


  • Google’s Sundar Pichai On AI Overviews Killing Web, Smaller Publishers & Search Console Data


    Nilay Patel, Editor-In-Chief of The Verge interviewed Sunday Pichai, CEO of Google, at Google I/O and the 40 minute interview released yesterday dug into a lot of the concerns we have been covering here. This includes how AI Overviews may kill the web, how smaller/indepdent publishers are dying and if we can get data in Search Console.

  • Google Rolling Out More Graphical & Richer Search Results


    Rajan Patel, the VP of Engineering at Google leading the Search experiences, wrote that Google is rolling out a more graphical results interface that go “beyond visual matches to include things like more links and facts from Knowledge Graph as well as AI Overviews.”


  • PSA: Site Reputation Abuse Policy Also Applies To Google Discover


    Just a PSA – the newish Google site reputation abuse policy not only applies to Google Search but also applies to Google Discover. Google updated the Discover content policies a while back to add a line that reads, “Publishers should be aware of the new site reputation abuse policy that becomes effective as of May 5, 2024.”


  • Google Adds Visuals To About Source Knowledge Panels


    December 2022, Google began showing “About this” site under some search result snippets, when the intent of the query was to learn more about that brand. It was a pretty sparse textual box that has more details about the source. Now, Google is testing showing this information in a more graphical user interface.



  • Google AI Overviews Colors Do Not Indicate Confidence Of Response


    Google’s John Mueller said the colors that Google selects for the AI Overviews has no indication of the confidence of the response. Back when SGE (old name for AI Overviews), Google told me the color had more to do with the journey but they were just fun.





  • Android Shrubbery Statue


    Here is an Android statue at the Google London office that is covered in shrubbery. This is a super green and plant-like Android figurine.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



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SEARCHENGINES

Daily Search Forum Recap: May 20, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google said it is working on surfacing more heartful helpful content, after no sites seemed to have recovered from the last helpful content update. Danny Sullivan said he speaks directly to engineers working on Google Search. Google doesn’t let you turn off AI Overviews, but Bing lets you turn off its AI responses. Google Notes says it is ending the labs feature soon but Google may bring comments to notes.


Search Engine Roundtable Stories:


  • Google Working On Surfacing More Content That Comes From The Heart


    Last week we reported how Danny Sullivan, Google’s Search Liaison, said how they are looking for ways to better promote sites that were hit by that helpful content update in September. Now, over the weekend, John Mueller from Google added, “the team working on this is explictly evaluating how sites can / will improve in Search for the next update.”

  • Bing Lets You Turn Off AI Responses But Google Doesn’t Let You Turn Off AI Overviews


    Google has been rolling out AI Overviews in its search results since last week and more and more searchers are super unhappy that there is no way to turn off the AI Overviews. Michael Schechter, a Vice President at Microsoft, shared a screenshot in Bing, on how you can turn off Copilot responses in Bing Search with the click of a button.

  • Danny Sullivan: We Speak Directly To Engineers Working On Google Ranking Systems


    Google was asked where Google’s Danny Sullivan and John Mueller get their information from when responding to search and ranking-related questions. Sullivan responded directly to the engineers who code those ranking systems at Google.


  • Google Says Notes On Search Now Ends Soon


    Google has updated the Google Search Labs to say that Notes on Search now “ends soon.” As a reminder, last November Google rolled out as a labs the Notes feature in Google Search and Google Discover.

  • Comments To Notes In Google Search?


    Google may be bringing comments to the Notes on Google Search (and Discover) feature. Notes on Search came last November as a labs feature in Google Search and Google Discover. Google recently tested a new button for the notes feature in Search. Now Google may be testing comments on Notes.

  • NYC Bring Your Child To Work Day At Google NYC


    Google held its annual bring your child to work day at the Google New York City office. This was back in late April and I found some cute photos of kids at Google doing face painting, gaming, balloons and more.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



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SEARCHENGINES

Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More

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For the original iTunes version, click here.

Google announced they are rolling out AI Overviews in the US and many searchers want to turn it off, and some content creators want to opt out of them. Google also announced new AI search features that will roll out soon. OpenAI showed off their GPT-4o 24 hours before Google I/O and it was amazing. Google search results volatility has been super hearted all week long. Google confirmed it deindexed vast amounts of URLs in February. Google lifted some of the site reputation abuse manual actions earlier this week. Google said sites hit by the helpful content update can see a lift after the next core update. Google has read our feedback on our issues with search quality and changes may come, maybe. Google also might give us an automated action viewer in Search Console. Google also rolled out a web filter to see only text links in the search results. Google lowered the search ranking of some deepfake porn sites. Google locked down the complaint forum thread around images not showing in the search result snippets. Google may have a new local ranking signal, service areas. Google Local Service Ads tests messaging multiple businesses at once. Google Ads AI summaries are going live for some advertisers. Google Ads changed the functionality for suspended accounts. Google AdSense will not change the minimum reporting thresholds for channels. That was the search news this week at the Search Engine Roundtable.

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