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Google Says Only Update Dates On Articles When Significantly Change Existing Content

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Google Says Only Update Dates On Articles When Significantly Change Existing Content


Google’s John Mueller said it only makes sense to update the date on a piece of content or article when you either “write something new or significantly change something existing.” He said this on Twitter and it goes along with previous advice John has given before.

John said this on Twitter:

John has said before that you don’t need to change dates of evergreen content. But just validating the old content is still legit does not deem an updated date is required. Of course, never fake dates – that is an old trick that Google is on to.

Forum discussion at Twitter.





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Vlog Episode #179: Jaimie Clark vs Jon Clark

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Jaimie Clark vs Jon Clark - Who Is A Better SEO

Jaimie and Jon Clark came for a visit and we all spoke SEO and a lot more. Jaimie Clark is the VP of SEO at Centerfield, she was previously the Head of SEO at Wirecutter, a New York Times company. Jon Clark runs his own firm, Moving Traffic Media and was previously an SEO at some large companies.

In any event I first pinned them against each other in a game of SEO trivia – guess who won?

The trivia questions featured answers with Matt Cutts, Vanessa Fox, Panda vs Penguin, disavow files, Medic updates, new queries, John Mueller, Danny Sullivan, Gary Illyes, Ginny Marvin, Daniel Waisberg, Paul Haahr, Urchin, Android, YouTube, Fitbit, Apple, title links vs title tags, authorship, domain authority, RankBrain, EAT, YMYL, and more.

Hope you enjoyed this one, it was a lot of fun for me at least. But in part two we get into the real interview.

You can subscribe to our YouTube channel by clicking here so you don’t miss the next vlog where I interviews. I do have a nice lineup of interviews scheduled with SEOs and SEMS, many of which you don’t want to miss – and I promise to continue to make these vlogs better over time. If you want to be interviewed, please fill out this form with your details.

Forum discussion at YouTube.

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Source: www.seroundtable.com

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