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Instagram Updates Reels Editing Tools to Make it Easier to Re-Order and Edit Clips

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Instagram Updates Reels Editing Tools to Make it Easier to Re-Order and Edit Clips

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If you use Instagram Reels regularly, you’ve likely already noted this change. But if you haven’t, Instagram recently updated the editing process within Reels to make it easier to trim and re-arrange your video clips within the Reels composer.

As outlined below, the new editing flow enables you to more easily edit each clip by tapping on the thumbnail and cutting down the specific segment you want to trim to.

You can then re-order each of your clips in the new ‘Re-Order Mode’, simplifying the editing process.

It’s a good, simple update, and with more people looking to create short video clips, it will help facilitate more customized creation, and get more people creating more interesting, engaging Reels clips.

I mean, it’s probably not as cool as TikTok’s recently announced GIPHY GIFs integration, but it’s still a good change, providing more creative capacity for your clips.

You can check out the updated Reels editing flow in the latest version of the app



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WhatsApp Launches ‘Call Links’ to Better Facilitate Group Audio and Video Chats

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WhatsApp Launches ‘Call Links’ to Better Facilitate Group Audio and Video Chats

WhatsApp has announced the launch of a new Call Links feature, which, as it sounds, will enable you to share a link to invite others to join a group chat in the app.

As you can see in these examples, you’ll now be able to create dedicated URL links for WhatsApp group video and audio chats, which will make it easier for others to join the discussion in the app.

When available (the option is being rolled out this week), you’ll be able to see the Call Link option within your ‘Calls’ tab, enabling you to create a shareable link to get people into your chats.

It could be an easy way to help enhance community connection, and facilitate engagement, while brands could also use the option to better connect with influencers and advocates, in a more direct, intimate way.

For example, you could run an exclusive chat to discuss your upcoming product launch, or seek feedback on potential updates. Meta’s says that it’s also working on secure, encrypted video calling for up to 32 people as well, so there could soon be a range of ways to use the option as a means to spotlight specific audience segments and engage with them direct.

And with more engagement switching to messaging tools, that’s definitely worth considering.

Indeed, as part of a recent product announcement, Meta CEO Mark Zuckerberg noted that:

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Most people use feeds to discover content and use messaging for deeper connections.”

As such, it may be time to start considering how you can lean into this shift, and better align with how users are now connecting, in order to maximize community and engagement.

Feeds are increasingly being overtaken by entertainment, so if you want to tap into the connective benefits of the medium, that may no longer be the place to be to reach your fans.

Messaging, and messaging groups, could be an important consideration going forward, and these new tools provide more options on this front.



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