Google announced a new tool for Analytics to streamline data comparisons. The ‘saved comparisons’ feature allows you to save filtered user data segments for rapid side-by-side...
As a marketer, I understand how today’s marketing campaigns face fierce competition. With so much content and ads competing for eyeballs, creating campaigns that stand out...
HomeBlogTinuiti Marketing Analytics Recognized by Forrester News By Tinuiti Team Apr 16 2024 Rapid Media Mix Modeling and Proprietary Tech Transform Brand Performance Tinuiti, the largest...
Notice a huge spike in your referral traffic in the last month? Confused as to why a bunch of people from Poland are suddenly interested in...
Once bogged down by slow methods, excessive paperwork, and reliance on past outcomes, procurement needs to be better suited for the rapid pace of modern business....
You already know that AI can be extremely helpful for analytics. It’s built to analyze large data sets. Which is why it’s no surprise that Google...
Today’s businesses are collecting more data than ever before. The challenge is turning that data into useful information that can be used to make better business...
Revenera has unveiled the Revenera Analytics Dashboard, which will provide customers of Revenera’s software monetisation platform with better insights into entitlements, licenses and usage insights. Revenera monetisation...
Google will roll out new features and integrations for Google Analytics 4 (GA4) for first-party data, enhanced conversions, and durable ad performance metrics. Beginning in Q1...
YouTube’s making some updates to its Product Drops feature within live streams, while it’s also adding some new analytics cards, and testing a new format for...