CreatorIQ’s 2022 influencer marketing report suggests that creator-driven marketing campaigns will only continue to surge in popularity among brands in the year ahead. The report is based...
As the metaverse makes the leap into reality, marketers are eager to figure out where this new frontier fits into their strategies. However, there is evidence...
“This is still very early stages,” said Mehta Mehta, global executive creative director for Hogarth Worldwide, the specialist creative agency for WPP. Big clients, from a...
The words and actions of brands — including yours — matter. Politics and other areas of our culture are becoming more polarized. When you are authentic...
![5 Reasons Why Brands Lose Followers on Instagram [HubSpot Blog Data]](https://articles.entireweb.com/wp-content/uploads/2022/03/5-Reasons-Why-Brands-Lose-Followers-on-Instagram-HubSpot-Blog.jpgkeepProtocol.jpeg "5 Reasons Why Brands Lose Followers on Instagram [HubSpot Blog Data]")
According to HubSpot Blog Research, 14% of Instagram marketers report losing followers from 2020 to 2021.
Multiple challenges surface when creating content for a finance company. Dealing with legalities tops the list, but there’s more. Much more. In working with multiple companies...
At first glance, TikTok may seem like a platform that’s purely geared for younger people who just want to make the latest and greatest meme. TikTok...
Marketers can still gain success for their brands on Amazon with the right strategies, even though it’s an increasingly competitive place for sellers. Brand building platform...
Ready for some sobering, though maybe comforting, stats on brand social media engagement? Rival IQ has published its latest social media benchmarks report, which looks at...
Audio media company iHeartMedia announced that it has entered a strategic partnership with audio intelligence platform Sounder, that will provide access to insights that help podcasts...