Google doesn’t have a crystal ball, but it does have the data and technology to predict changes in consumer behavior. Nina Hassing learned this after …...
This is the last of a four-part series on the North Star goals that set category leaders apart from their peers. You can find Part 1...
Most businesses out there are product-focused, i.e. they have a product to sell. This is how it works: Offer a service or create a product Find...
When was the last time a business fully addressed your wants and needs as a customer? For me, it was around the holidays, while searching for...