With influencers and digital artists leading the way, non-fungible tokens (NFTs) are taking Meta’s Instagram by storm. Data from influencer marketing platform HypeAuditor shows: Over 20,00...
Marketers who have the metaverse on their roadmap are veering toward virtual reality (VR), while still trying to crack the NFT conundrum, according to a study...
What’s your take on NFTs? 1. Yes, please. 2. Wait and see. 3. Pfft. Brands like Gap, Coca-Cola, Adidas, Reebok, Lamborghini, and other consumer product companies...
So what are your thoughts on ‘the metaverse’ and its coming applications for marketing? What about cryptocurrency, and offering crypto payment options, or NFTs and the...
Image of base NFT for 2023 Acura Integra promotion. Image: Acura. This week Acura opened a virtual showroom on the 3D platform Decentraland to promote the...
What’s coming next for YouTube, and what should you be planning for in your digital marketing process? Today, YouTube’s Chief Product Officer Neal Mohan has shared...
Digital ponzi schemes promise high financial returns by exploiting breaches in the metaverse, cryptocurrency and NFTs. Organisations that engage in a ponzi scheme focus all of their...
Blockchain technology and NFTs aren’t going anywhere, and some big brands have already dipped their toes in and demonstrated that they can generate real engagement. Marketers...
Depending on who you ask, NFTs are either the first step into the next stage of digital connection in the metaverse, or they’re a total sham,...
Dispo, the photo-sharing app that emulates disposable cameras, started rolling out a test yesterday that will record user interest in selling photos as NFTs. Some users...