French NFT brand DOGAMI announces a new collaboration with Gap that will enable users in the “petaverse” to deck out their virtual pets with Gap-logo hoodies...
Old Navy will update its yearly Fourth of July promotions by saluting the metaverse with an NFT drop, going live June 29. In honor of the...
NFTs are either a ridiculous waste of money, or a future-forward opportunity, depending on your perspective. But whether you agree with Gary Vaynerchuck, who believes that...
Meta’s adding some new creator monetization options, including new metaverse and Web3-aligned options, as it looks to build the next platform for creative expression and engagement,...
With influencers and digital artists leading the way, non-fungible tokens (NFTs) are taking Meta’s Instagram by storm. Data from influencer marketing platform HypeAuditor shows: Over 20,00...
Marketers who have the metaverse on their roadmap are veering toward virtual reality (VR), while still trying to crack the NFT conundrum, according to a study...
What’s your take on NFTs? 1. Yes, please. 2. Wait and see. 3. Pfft. Brands like Gap, Coca-Cola, Adidas, Reebok, Lamborghini, and other consumer product companies...
So what are your thoughts on ‘the metaverse’ and its coming applications for marketing? What about cryptocurrency, and offering crypto payment options, or NFTs and the...
Image of base NFT for 2023 Acura Integra promotion. Image: Acura. This week Acura opened a virtual showroom on the 3D platform Decentraland to promote the...
What’s coming next for YouTube, and what should you be planning for in your digital marketing process? Today, YouTube’s Chief Product Officer Neal Mohan has shared...