Matt Mullenweg, the WordPress co-founder and Automattic CEO, has been embroiled in a very public and legal fight with WP Engine these last few weeks over...
![Take Content Beyond the Buyer's Journey by Playing Nice [11 Expert Tips]](https://articles.entireweb.com/wp-content/uploads/2022/02/1645702786_Take-Content-Beyond-the-Buyers-Journey-by-Playing-Nice-11.png "Take Content Beyond the Buyer's Journey by Playing Nice [11 Expert Tips]")
A content marketing strategy based on the buyer’s journey isn’t enough. Why? First, prospects often encounter content from your brand that the content marketing team didn’t...