Google is adding a new set of data metrics to the Google Ads ad groups column reports. The new options are under a section called “Setup”...
Twitter’s slowly adding more options to its Professional Accounts tools, with new, variable link CTAs now being rolled out to business users in the app. As...
New custom bidding options in Google Display & Video 360 will allow advertisers to utilize data from Google Analytics 4 (GA4) properties and optimize bids to...
Connected TV has become a key video consumption trend, with YouTube reporting that CTV viewing – i.e. people watching YouTube content on their home TV sets...
Are you looking for ways to increase sales on your eCommerce website? Want to learn how reducing the options you offer visitors can affect your bottom...
As it works to mitigate the impacts of Apple’s ATT privacy prompts, which have reduced its capacity for personalization and data-based ad targeting, Meta’s looking to...
Google is testing displaying all of the menu bar options under the Google Search bar. This is instead of showing the “more” button, to see more...
While NFT sales continue to decline, and interest in the first wave of digital collectibles appears to be waning, Meta is expanding its support of digital...
Microsoft announced its monthly updates for the Microsoft Advertising platform. This includes rolling out automotive ads, new ad formats, more bidding options, vertical ads and so...
Here’s a relatively small, yet potentially interesting new YouTube update. YouTube is rolling out text markup options within video descriptions in the app, so you’ll soon...