As the world watches the Russian invasion of Ukraine taking place in real time, leading tech companies have launched initiatives to support Ukrainians as they resist...
As businesses increasingly rely on technology to store and manage their data, it’s becoming more important than ever to have robust security measures in place to...
Today, IAB Tech Lab announced updates to its ad format guidelines that include digital video and connected TV (CTV). The aim is to minimize fragmentation in...
Late last week, the European Union finalized the specifics of the Digital Markets Act. It is thought likely the Act will easily be approved by a...
I don’t know about you, but any time I read things like “non-invasive brain computer interface”, I cringe just a little bit. But that, apparently, is...
![Tech Marketers Shine But Face a Big Hurdle: Content Operations [New Research]](https://articles.entireweb.com/wp-content/uploads/2022/03/1648030314_Tech-Marketers-Shine-But-Face-a-Big-Hurdle-Content-Operations.png "Tech Marketers Shine But Face a Big Hurdle: Content Operations [New Research]")
Content marketers at technology companies have a good handle on content marketing, according to our latest research. They’ve got a strategy, and they know if it’s...
Smart city tech can save several lives that would’ve been lost in road accidents with the help of IoT-based accident detection tools. Approximately 1.3 million people...
“We’re focused specifically on diverse founders and it relates back to the passion I have as a female business owner, a female founder. When I look...
Project Rearc, an initiative within IAB’s Tech Lab, has announced the finalization of its first solution to the post-cookie addressability challenge, Seller Defined Audiences (SDA). The...
If you plan to acquire new technology to support your content strategy, don’t look at the eye-popping Marketing Technology Landscape Super Graphic from Chief Martec. The most...