For those of you considering launching an influencer campaign in 2020, Four Starzz Media has put together an infographic full of stats to help you better understand the current state of influencer marketing.

They break things down as follows:

  • What platform is the most popular for influencer marketing?
  • Where do consumers follows influencers?
  • How frequently do influencers post on Instagram?
  • Why are Instagram stories so popular?
  • Why are micro-influencers gaining popularity on Instagram?

Check out the infographic for more detail.