The travel industry has been hit, as expected, particularly hard during the world’s pandemic. Hotel closures and flight cancellations forced businesses to not only resort to...
IAB Ireland said last month that, recognising the impact of COVID-19, advertisers/agency members predict a 10-20% decrease in digital ad spend in 2020, while also predicting...
Google’s Danny Sullivan has confirmed that a core algorithm update is rolling out today – May 4, 2020. The update will officially be known as the...
Google posted some of their Google Ads preventative measures from 2019 saying they blocked over 5,000 bad ads per minute last year. Google blocked and removed...
Microsoft Advertising last month announced that is forbidding, starting in 6th of May, ads for government products or services that are being offered by a third...
You sit down to write an amazing post for your blog. Everything feels right. Your creative juices are flowing. Your mind is forming sentences faster than...
Some digital marketing trends to follow in 2020 In recent years, the industry has seen sudden popularity by the digital marketing agency. With access to various...
Lead generation advertisers face many challenges including balancing quality leads vs. quantity of leads, abandoned lead forms, and optimizing campaigns to find quality leads. When it...
Over the past weeks, we’ve seen major economic changes due to the coronavirus and associated lockdowns. Consequently, some companies are reluctantly letting go of their pay-per-click...
On 21st April, Google announced that it would be free for merchants in the United States to list products on Google Shopping from the week commencing...
