Most experts believe that the future of PPC will revolve around: An expanded use of automation. More advanced audience targeting. PPC practitioners now have a decreasing...
The Latest research study released by HTF MI “Global Pay-per-click (PPC) Advertising Market” with 100+ pages of analysis on business Strategy taken up by key and...
How do you ensure that potential customers come across your business at the right stage of the buying process? Digital Marketing trainer Ethan Giles of novi.digital...
Google is rolling out a new addition to search results this week which makes it easy to shop for popular products. When searching for keywords such...
Tweet editing advocates, brace yourselves. This week, in an interview with Wired, Twitter CEO Jack Dorsey said that an edit button is not on the cards...
Does billionaire Tom Steyer really only own just one plaid tie? That was the question raised on social media during Tuesday’s Democratic primary debate in Iowa...
It is that time of year that winter forecasts start getting shared on social media. While some of it can be true, it’s important to remember...
Google today announced that it has a plan to make third-party cookies obsolete on Chrome. Google is creating a Privacy Sandbox to make third-party cookies obsolete...
Pinterest is now the third largest social media platform in the United States, a position which it’s expected to keep for the foreseeable future. This data...
Liveramp last month launched a CMP (Consent Management Platform). Liveramp’s CMP is called Privacy Manager, a preference and consent management platform (CMP) that enables marketers and...