Chances are that if you’re reading this blog post right now, you’re at least familiar with the fundamentals of PPC. If not, check out this awesome...
Facebook this month included the ad campaigns using Automatic Placements on the Facebook Search Results. There is a limitation: the feature is only available to English...
With SMX East right around the corner, it’s a great time to start the conversation that will shape my talk in November – How to Structure...
The way you structure your PPC campaigns is extremely important. Your structure is basically the skeleton or the backbone of your account, and a fantastic structure...
If you want your startup business to succeed, you can’t wait for your SEO marketing strategies to bring in your desired traffic. Time is of the...
Whether you feel you’ve cracked the PPC code for the new year or your strategy is lagging hopelessly behind, our panel of experts will offer tips...
Microsoft Advertising this month opened a new beta with a new redesigned platform. Microsoft is inviting all advertisers to move to the new platform via this...
According to this year’s State of PPC, Podcast ads are a big opportunity for marketers; while over 50% of the U.S. population is listening to podcasts,...
Traffic is the currency of our digital world—the more traffic your website gets, the greater chances you have of making money, building brand connections, and persuading...
Google Ads is improving the way it tracks the performance of app campaigns. App campaigns use text, image, video and HTML5 assets to deliver relevant ads....