If you’ve been working in digital marketing for a while, you’re no doubt aware of what all the various metrics and acronyms mean for your process....
The following was previously published in an earlier edition of Marketing Insider. When competing with other brands to find the best channels needed to reach your...
No, Snapchat’s My AI chatbot hasn’t gained sentience, though it did freak a lot of people out by posting a Story this week. As you can...
James Brooks is a social media marketer who turned to AI and no-code apps to create extra revenue. He created an app without writing a single...
No, Snapchat’s My AI chatbot hasn’t gained sentience, though it did freak a lot of people out by posting a Story this week. As you can...
Nine years ago, Rachel Tipograph founded MikMak, a global software platform to some of the largest multichannel brands in the world. Now she is leading the...
How is the evolution of generative AI impacting various professions, and what should you be considering to maximize your own skills in the evolving AI field?...
Google is dabbling with letting developers, hospitals, car makers and others use its Cloud computing platform to tap into generative artificial intelligence capabilities like those causing...
For nearly a decade now, Google and Meta have enjoyed a duopoly in the digital advertising space in India, with almost a 90% share in what...
Looking for ways to improve your site’s SEO performance? This will help. The team from SEMRush recently published their latest SEO fundamentals checklist, which covers off...