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Google Discusses Impact of Tags on Rankings via @martinibuster

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Google’s John Mueller answered a question about tags on blog posts and their impact on rankings. The person asking the question wanted to know if there was any benefit to it.

Article Post Tags

A website normally organizes the content through categorizing the content topics in a way that makes it easy for users to navigate to the topics of interest through the menu navigation system.

Tags are an additional way for users to navigate to similar content. But tags are generally not a part of the formal site navigation.

When a user finishes reading a web page they may find links (called tags) with keywords that link to similar content.

Difference Between Categories and Tags

Categories are generally sections of a website that can be navigated from a menu located at the top of a web page. The purpose of categories is for organizing content in a logical taxonomy of topics.

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The purpose of tags is to help site visitors explore similar topics. Tags are typically displayed at the beginning and/or end of an article and sometimes displayed elsewhere along the right or left hand of the page.

History of Blog Post Tag Use

Bloggers in the past used to prolifically link to other articles on a site using keywords in the tags. The reason for doing so was the belief that the keywords used in the tags might influence search engines to rank those articles for the keywords used in the tags.

What ended up happening was that a site would bloat with scores or hundreds of tag archive pages that linked to articles, with many of those tag archive pages listing mostly the same articles.

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Those tag pages essentially became duplicate content, thin pages.

The practice of using tags to interlink content thus began to lose popularity. There’s nothing wrong with using tags to help users find similar content.

But overdoing the use of tags can become problematic because of the thin pages created, necessitating technical SEO solutions for essentially self-inflicted problems.

Do Article Category and Post Tags Help Rankings?

The person asking the question wanted to know if there was any benefit of using multiple categories and tags for articles.

“The post category and post tag does it have any impact on ranking of the blog post?”

John Mueller downplayed any SEO benefit while communicating other benefits of using tags.

To the question of whether there is a ranking benefit for using tags, Mueller answered:

“Not necessarily.

So it’s not necessarily that we would try to recognize tags on a page.

But these are links and potentially they go to… category page, your tag page and that could be another page that we could index or that we could use to pick up links to your articles.”

Mueller is saying that the use of tags could be a way to help Google discover more web pages about similar topics.

My preference is to link to articles that are specifically about a given topic. In my experience, links to specific articles tends to get more clicks than a bare keyword that links to an article archive.

In my opinion it’s a better user experience to present a link to a relevant article than to send a user to a page of links.

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No SEO “Magic” in Article Tags

Mueller went on to debunk the idea that there’s an “inherent” ranking benefit to tags.

Mueller’s explanation:

“So it’s not that there’s any inherent… magic around tags. It’s just… it creates more links and more pages within your site.”

Should You Use Post Tags?

Tags have largely fallen out of favor over the past several years and for good reason. Over-reliance on tags can create too many thin pages.

Yet tags can be useful for surfacing content that might be buried deep within the regular category menu structure.

Perhaps the best approach to tags is to integrate it into a well-considered SEO plan. Creating tags on an impromptu basis might be a less sound approach.

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Citation

Watch the Google Office Hours Hangout from about the eight minute mark:

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FACEBOOK

Facebook Faces Yet Another Outage: Platform Encounters Technical Issues Again

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Facebook Problem Again

Uppdated: It seems that today’s issues with Facebook haven’t affected as many users as the last time. A smaller group of people appears to be impacted this time around, which is a relief compared to the larger incident before. Nevertheless, it’s still frustrating for those affected, and hopefully, the issues will be resolved soon by the Facebook team.

Facebook had another problem today (March 20, 2024). According to Downdetector, a website that shows when other websites are not working, many people had trouble using Facebook.

This isn’t the first time Facebook has had issues. Just a little while ago, there was another problem that stopped people from using the site. Today, when people tried to use Facebook, it didn’t work like it should. People couldn’t see their friends’ posts, and sometimes the website wouldn’t even load.

Downdetector, which watches out for problems on websites, showed that lots of people were having trouble with Facebook. People from all over the world said they couldn’t use the site, and they were not happy about it.

When websites like Facebook have problems, it affects a lot of people. It’s not just about not being able to see posts or chat with friends. It can also impact businesses that use Facebook to reach customers.

Since Facebook owns Messenger and Instagram, the problems with Facebook also meant that people had trouble using these apps. It made the situation even more frustrating for many users, who rely on these apps to stay connected with others.

During this recent problem, one thing is obvious: the internet is always changing, and even big websites like Facebook can have problems. While people wait for Facebook to fix the issue, it shows us how easily things online can go wrong. It’s a good reminder that we should have backup plans for staying connected online, just in case something like this happens again.

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We asked ChatGPT what will be Google (GOOG) stock price for 2030

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We asked ChatGPT what will be Google (GOOG) stock price for 2030

Investors who have invested in Alphabet Inc. (NASDAQ: GOOG) stock have reaped significant benefits from the company’s robust financial performance over the last five years. Google’s dominance in the online advertising market has been a key driver of the company’s consistent revenue growth and impressive profit margins.

In addition, Google has expanded its operations into related fields such as cloud computing and artificial intelligence. These areas show great promise as future growth drivers, making them increasingly attractive to investors. Notably, Alphabet’s stock price has been rising due to investor interest in the company’s recent initiatives in the fast-developing field of artificial intelligence (AI), adding generative AI features to Gmail and Google Docs.

However, when it comes to predicting the future pricing of a corporation like Google, there are many factors to consider. With this in mind, Finbold turned to the artificial intelligence tool ChatGPT to suggest a likely pricing range for GOOG stock by 2030. Although the tool was unable to give a definitive price range, it did note the following:

“Over the long term, Google has a track record of strong financial performance and has shown an ability to adapt to changing market conditions. As such, it’s reasonable to expect that Google’s stock price may continue to appreciate over time.”

GOOG stock price prediction

While attempting to estimate the price range of future transactions, it is essential to consider a variety of measures in addition to the AI chat tool, which includes deep learning algorithms and stock market experts.

Finbold collected forecasts provided by CoinPriceForecast, a finance prediction tool that utilizes machine self-learning technology, to anticipate Google stock price by the end of 2030 to compare with ChatGPT’s projection.

According to the most recent long-term estimate, which Finbold obtained on March 20, the price of Google will rise beyond $200 in 2030 and touch $247 by the end of the year, which would indicate a 141% gain from today to the end of the year.

2030 GOOG price prediction: Source: CoinPriceForecast

Google has been assigned a recommendation of ‘strong buy’ by the majority of analysts working on Wall Street for a more near-term time frame. Significantly, 36 analysts of the 48 have recommended a “strong buy,” while seven people have advocated a “buy.” The remaining five analysts had given a ‘hold’ rating.

1679313229 737 We asked ChatGPT what will be Google GOOG stock price
Wall Street GOOG 12-month price prediction: Source: TradingView

The average price projection for Alphabet stock over the last three months has been $125.32; this objective represents a 22.31% upside from its current price. It’s interesting to note that the maximum price forecast for the next year is $160, representing a gain of 56.16% from the stock’s current price of $102.46.

While the outlook for Google stock may be positive, it’s important to keep in mind that some potential challenges and risks could impact its performance, including competition from ChatGPT itself, which could affect Google’s price.


Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

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This Apple Watch app brings ChatGPT to your wrist — here’s why you want it

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Apple Watch Series 8

ChatGPT feels like it is everywhere at the moment; the AI-powered tool is rapidly starting to feel like internet connected home devices where you are left wondering if your flower pot really needed Bluetooth. However, after hearing about a new Apple Watch app that brings ChatGPT to your favorite wrist computer, I’m actually convinced this one is worth checking out.

The new app is called watchGPT and as I tipped off already, it gives you access to ChatGPT from your Apple Watch. Now the $10,000 question (or more accurately the $3.99 question, as that is the one-time cost of the app) is why having ChatGPT on your wrist is remotely necessary, so let’s dive into what exactly the app can do.

What can watchGPT do?

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