Connect with us

NEWS

WordPress Out of Touch with Publisher Needs? via @martinibuster

Published

on

Web publishing is trending toward providing a quality user experience to site visitors. These goals are embodied in Google’s Core Web Vitals metrics that measure important user experience metrics. But the WordPress coding ecosystem does not appear to have addressed those concerns.

WordPress doesn’t seem aware of the what publishers need in terms of better user experience. As a consequence the WordPress development community appears to have no plans for giving publishers what they need.

A WordPress publisher opened a support thread asking why their WordPress site scored so low for Core Web Vitals (Google Core Web Vitals Fix and Google PageSpeed Insight Rank in Mobile).

Google’s PageSpeed Insight provides feedback as to what issues need to be fixed in order to present a better user experience as measured by the Core Web Vitals metrics.

Advertisement

Continue Reading Below

Many of the user experience shortcomings in WordPress that are highlighted by Google are due to standard coding practices that are typical WordPress installations.
The coding issues that Google’s tools highlight happen through no fault of the publisher themselves.

The problems are built-into WordPress itself, the themes and the plugins. But the problems are not happening through the negligence of the WordPress developer ecosystem, either.

Common issues consist of sliders that add code bloat, forms that add code bloat, even the new WordPress Gutenberg site design and publishing platform is inherently bloated.

The Gutenberg bloat happens in that WordPress loads every script needed for every single Gutenberg block that could potentially be used, regardless if the block is used or not.

Advertisement

Continue Reading Below

The reason for the bloat is because it’s a simple thing for developers to add all the code needed into one file and be done with it. It’s not that the developers are lazy or inconsiderate. This is a common coding practice, it’s the way sites have always been developed.

But the Internet is evolving at this very moment to embrace a set of user experience standards that are encompassed by the Core Web Vitals metrics.

What is happening is that the Internet is moving in one direction but the WordPress coding practices have not yet responded to the trend.

This reality is reflected in a recent WordPress support thread where a publisher asked for help regarding their low Core Web Vitals score.

The response from WordPress was that the publisher shouldn’t come to WordPress for help. WordPress answered that the publisher should seek a solution from Google.

The publisher came to the WordPress support forums for help about the shortcomings in the coding practices inherent in the WordPress core. And the publisher was told by a volunteer WordPress enthusiast (not an official developer) to go to Google for help with WordPress.

Screenshot of WordPress Enthusiast Response to Question About Core Web Vitals

Screenshot of a WordPress support page

Screenshot of a WordPress support page

In another example,in a WordPress Facebook group someone asked about the performance hit that the Jetpack WordPress plugin would cause.

Advertisement

Continue Reading Below

Jetpack is a WordPress plugin by Automattic that can add many functions like social sharing, customization tools, security tools, backup tools, and many other functions that a user may or may not need.

The person asking the question said they were involved in the development of a non-profit site. Their concern was that the site development team wanted to use Jetpack but they were concerned that because Jetpack had features they didn’t need, that perhaps Jetpack would introduce unwanted site bloat and with it a negative user experience from the excess code that a user would have to download.

Some of the WordPress site developers who answered the discussion expressed the opinion that Jetpack wasn’t bad. But they also said that they avoided installing Jetpack because of  what they said was the code bloat and other activities initiated by the Jetpack plugin that they felt was unacceptable.

Advertisement

Continue Reading Below

That is why one publisher answered that they preferred to use plugins that did the one thing they needed and avoid having to download a plugin that came with functionality they did not need.

This is what Automattic said about Jetpack:

“…the code for each feature is not loaded until you activate it. This allows each person to control how much code is loaded onto their site, ensuring it isn’t bloated any more than using the average plugin, which has been confirmed by independent benchmark tests. And for users that need multiple features, using Jetpack will actually improve site performance compared to using multiple plugins.”

Many publishers are trending toward is the simplicity of lean code, faster websites and a quality user experience. So it’s good to see that Jetpack responds to that trend by tackling the issue of code bloat.

Advertisement

Continue Reading Below

The more complex a site is the more likely that the cumulative impact of sitewide scripts loading will have an impact on the user experience.

With more plugins installed to solve problems inherent in the WordPress core comes the increased possibility of a conflict with another plugin that is solving a different problem.

With Page Speed and Core Web Vitals metrics quickly becoming an important concern that cannot be ignored, publishers are right to focus on a quality user experience.

Searchenginejournal.com

NEWS

OpenAI Introduces ChatGPT Plus with Monthly Subscription of $20

Published

on

Open AI - Chat GPT

OpenAI, the leading artificial intelligence research laboratory, has launched a new product – ChatGPT Plus. The new product is an advanced version of its previous language model, ChatGPT, and is available for a monthly subscription of $20. The company aims to provide a more sophisticated and efficient conversational AI tool to its users through this new product.

ChatGPT Plus is a state-of-the-art language model that uses advanced deep learning algorithms to generate human-like responses to text inputs. The model has been trained on a massive corpus of text data, allowing it to generate coherent and contextually relevant responses. The model is designed to handle a wide range of conversational topics and can be integrated into various applications, such as chatbots, customer support systems, and virtual assistants.

One of the main advantages of ChatGPT Plus over its predecessor, ChatGPT, is its ability to generate responses in a more human-like manner. The model has been fine-tuned to incorporate more advanced language processing techniques, which enable it to better understand the context and tone of a conversation. This makes it possible for the model to generate more nuanced and appropriate responses, which can greatly improve the user experience.

In addition to its advanced language processing capabilities, ChatGPT Plus also offers improved performance in terms of response generation speed and efficiency. The model has been optimized to run on faster hardware and has been fine-tuned to generate responses more quickly. This makes it possible for the model to handle a larger volume of requests, making it an ideal solution for businesses with high traffic websites or customer support centers.

The monthly subscription fee of $20 for ChatGPT Plus makes it an affordable solution for businesses of all sizes. The company has designed the pricing model in such a way that it is accessible to businesses of all sizes, regardless of their budget. This makes it possible for small businesses to take advantage of advanced conversational AI technology, which can greatly improve their customer engagement and support.

OpenAI has also made it easy to integrate ChatGPT Plus into various applications. The company has provided a comprehensive API that allows developers to easily integrate the model into their applications. The API supports a wide range of programming languages, making it possible for developers to use the technology regardless of their preferred programming language. This makes it possible for businesses to quickly and easily incorporate conversational AI into their operations.

In conclusion, OpenAI’s launch of ChatGPT Plus is a significant development in the field of conversational AI. The new product offers advanced language processing capabilities and improved performance, making it an ideal solution for businesses of all sizes. The affordable pricing model and easy integration make it accessible to businesses of all sizes, and the advanced language processing capabilities make it possible for businesses to improve their customer engagement and support. OpenAI’s ChatGPT Plus is set to revolutionize the conversational AI industry and bring advanced technology within the reach of businesses of all sizes.

Visit OpenAI.com to read more and to get the latest news about ChatGPT.

Continue Reading

NEWS

What can ChatGPT do?

Published

on

ChatGPT Explained

ChatGPT is a large language model developed by OpenAI that is trained on a massive amount of text data. It is capable of generating human-like text and has been used in a variety of applications, such as chatbots, language translation, and text summarization.

One of the key features of ChatGPT is its ability to generate text that is similar to human writing. This is achieved through the use of a transformer architecture, which allows the model to understand the context and relationships between words in a sentence. The transformer architecture is a type of neural network that is designed to process sequential data, such as natural language.

Another important aspect of ChatGPT is its ability to generate text that is contextually relevant. This means that the model is able to understand the context of a conversation and generate responses that are appropriate to the conversation. This is accomplished by the use of a technique called “masked language modeling,” which allows the model to predict the next word in a sentence based on the context of the previous words.

One of the most popular applications of ChatGPT is in the creation of chatbots. Chatbots are computer programs that simulate human conversation and can be used in customer service, sales, and other applications. ChatGPT is particularly well-suited for this task because of its ability to generate human-like text and understand context.

Another application of ChatGPT is language translation. By training the model on a large amount of text data in multiple languages, it can be used to translate text from one language to another. The model is able to understand the meaning of the text and generate a translation that is grammatically correct and semantically equivalent.

In addition to chatbots and language translation, ChatGPT can also be used for text summarization. This is the process of taking a large amount of text and condensing it into a shorter, more concise version. ChatGPT is able to understand the main ideas of the text and generate a summary that captures the most important information.

Despite its many capabilities and applications, ChatGPT is not without its limitations. One of the main challenges with using language models like ChatGPT is the risk of generating text that is biased or offensive. This can occur when the model is trained on text data that contains biases or stereotypes. To address this, OpenAI has implemented a number of techniques to reduce bias in the training data and in the model itself.

In conclusion, ChatGPT is a powerful language model that is capable of generating human-like text and understanding context. It has a wide range of applications, including chatbots, language translation, and text summarization. While there are limitations to its use, ongoing research and development is aimed at improving the model’s performance and reducing the risk of bias.

** The above article has been written 100% by ChatGPT. This is an example of what can be done with AI. This was done to show the advanced text that can be written by an automated AI.

Continue Reading

NEWS

Google December Product Reviews Update Affects More Than English Language Sites? via @sejournal, @martinibuster

Published

on

Google’s Product Reviews update was announced to be rolling out to the English language. No mention was made as to if or when it would roll out to other languages. Mueller answered a question as to whether it is rolling out to other languages.

Google December 2021 Product Reviews Update

On December 1, 2021, Google announced on Twitter that a Product Review update would be rolling out that would focus on English language web pages.

The focus of the update was for improving the quality of reviews shown in Google search, specifically targeting review sites.

A Googler tweeted a description of the kinds of sites that would be targeted for demotion in the search rankings:

“Mainly relevant to sites that post articles reviewing products.

Think of sites like “best TVs under $200″.com.

Goal is to improve the quality and usefulness of reviews we show users.”

Advertisement

Continue Reading Below

Google also published a blog post with more guidance on the product review update that introduced two new best practices that Google’s algorithm would be looking for.

The first best practice was a requirement of evidence that a product was actually handled and reviewed.

The second best practice was to provide links to more than one place that a user could purchase the product.

The Twitter announcement stated that it was rolling out to English language websites. The blog post did not mention what languages it was rolling out to nor did the blog post specify that the product review update was limited to the English language.

Google’s Mueller Thinking About Product Reviews Update

Screenshot of Google's John Mueller trying to recall if December Product Review Update affects more than the English language

Screenshot of Google's John Mueller trying to recall if December Product Review Update affects more than the English language

Product Review Update Targets More Languages?

The person asking the question was rightly under the impression that the product review update only affected English language search results.

Advertisement

Continue Reading Below

But he asserted that he was seeing search volatility in the German language that appears to be related to Google’s December 2021 Product Review Update.

This is his question:

“I was seeing some movements in German search as well.

So I was wondering if there could also be an effect on websites in other languages by this product reviews update… because we had lots of movement and volatility in the last weeks.

…My question is, is it possible that the product reviews update affects other sites as well?”

John Mueller answered:

“I don’t know… like other languages?

My assumption was this was global and and across all languages.

But I don’t know what we announced in the blog post specifically.

But usually we try to push the engineering team to make a decision on that so that we can document it properly in the blog post.

I don’t know if that happened with the product reviews update. I don’t recall the complete blog post.

But it’s… from my point of view it seems like something that we could be doing in multiple languages and wouldn’t be tied to English.

And even if it were English initially, it feels like something that is relevant across the board, and we should try to find ways to roll that out to other languages over time as well.

So I’m not particularly surprised that you see changes in Germany.

But I also don’t know what we actually announced with regards to the locations and languages that are involved.”

Does Product Reviews Update Affect More Languages?

While the tweeted announcement specified that the product reviews update was limited to the English language the official blog post did not mention any such limitations.

Google’s John Mueller offered his opinion that the product reviews update is something that Google could do in multiple languages.

One must wonder if the tweet was meant to communicate that the update was rolling out first in English and subsequently to other languages.

It’s unclear if the product reviews update was rolled out globally to more languages. Hopefully Google will clarify this soon.

Citations

Google Blog Post About Product Reviews Update

Product reviews update and your site

Google’s New Product Reviews Guidelines

Write high quality product reviews

John Mueller Discusses If Product Reviews Update Is Global

Watch Mueller answer the question at the 14:00 Minute Mark

[embedded content]Searchenginejournal.com

Continue Reading

Trending

en_USEnglish