Business owners always want to gain more customers and win back the old ones. After all, growth is impossible if you just rely on your existing...
The proliferation of digital channels and devices has made it more difficult for B2B marketers to accurately target prospects with the right messages, on the right...
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here...
Snapchat is rolling out Dynamic Ads – new ad unit designed specifically for Ecommerce advertisers. “Over the years, Snap has invested heavily in solutions for performance...
Is our age of ubiquitous smartphones and social media turning into an era of mass civil unrest? Two years after holding an independence referendum and unilaterally...
China is exporting its social values, political ads are an important part of free expression and the definition of dangerous speech must be kept in check,...
Snap today is announcing a new kind of advertising product, Dynamic Ads, that will help it to better attract ad dollars from retail, e-commerce and other...
Ongoing PPC search campaign analyses are crucial to improve performance and cut wasted spend. Extensive analysis should always be performed upon acquisition of new accounts, but...
Google announced that publishers can now create how-to “actions” for Google Assistant by using structured data. This is an opportunity for publishers to expand their reach...
Yahoo announced that all Yahoo Groups will be shut down on Monday, October 21st, and all Groups content will be removed on December 14th. After October...