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Anton Shulke In Kyiv, Ukraine Making Bandages Out Of Bedding



Anton Shulke In Kyiv Making Bandages Out Of Bedding

Many of you may know the loved Anton Shulke from the SEM industry. Well, he is based in Kyiv, the capital city of Ukraine, and he decided to stick it out during this invasion. He is sharing a number of photos of his experience and thankfully, so far, he has had power and internet where he lives.

Here is a photo from yesterday where he shows how he is making bandages out of bedding for the local hospital. He said the hospital is requesting this because of all the injuries.

You can follow more of what he shares on Twitter by scrolling through his replies.

Here are more photos of him working or just trying to find normalcy in his life right now:

Anton and the rest of the SEOs and SEMs and people in Ukraine, we are all praying for you.

This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.

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Google Ads Testing Replacing Ad Label With Sponsored Label



Google Ads Testing Replacing Ad Label With Sponsored Label

Google Ads is testing replacing the “ads” label with a “sponsored” label again. And just so you know, Google in 2010 replaced the “sponsored” label with an “ad” label until this day. Yea, sometimes we do see “sponsored” labels in Google Search but not for the normal search ads – those have been labeled “ads” for the UK and US regions for a long time now.

I personally cannot replicate this but Bastiir posted some screenshots of this on Twitter:

Test: Sponsored label in Google Search:

Normal: Ads label in Google Search:

Here is another full size screenshot you can click on to see the “sponsored” label:

Here are more tests:

I personally like the “sponsored” label, makes it feel more luxury. 🙂


Forum discussion at Twitter.

Update: Google has now confirmed this as a test and sent Search Engine Land this statement:

This is part of a series of experiments to help users more easily identify the brand or advertiser associated with the Search ads they may see for a given query. We are always testing news ways to improve the experience for users on the search results page, but we don’t have anything specific to announce right now.


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