Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
We got a lot of local SEO topics for you today starting with Google adding support for a new recycling attribute for some local businesses. Google updated the help documents to include how adding in-store products can improve your local visibility. Google Business Profiles review tool now works for over 10 accounts. Google My Business app is going away, Google sent out an email notice. Google News is showing a section named “see similar headlines.” How is that for your local search fix?
Search Engine Roundtable Stories:
- New Recycling Attribute For Google Business Profiles
Google on April 1st announced the launch of a new business attribute for select business categories. The new attribute is for recycling that lets local storefronts and shops clearly demonstrate their recycling services.
- Google Help Doc Adds In-Store Products Helps With Local Visibility
Google has added a section to the how to improve your local ranking on Google that talks about adding in-store products. Google also added to the edit your business profile a section on these products as well. Google clearly wants you to add products to your local listing, if that is applicable to your business.
- Google My Business App Going Away
Google warned us that the Google My Business app will go away at some point when it relaunched as Google Business Profiles. Now Google is emailing users of the app notifying them that “the Google My Business app is being replaced.”
- Google Business Profile Review Tool Now Works For Larger Accounts
According to Ben Fisher, Google has opened up the Google Business Profiles maps reviews tool to those who manage over 10 accounts. Previously, the tool only worked for those who managed a limited number of accounts.
- Google News “See Similar Headlines From” Section Promotes Publications
Google News has a new (I think new) section for some news queries that says “see similar headlines from.” This section is often at the bottom of the news results and it shows a carousel of news publications with their logo and name for you to scroll through and click on to get more news on that specific topic from that specific publication.
- Doogler Swing
Here is a photo of that cute dog now at the Google Dublin office on a swing. Yes, it is a Doogler on a swing. Below there is also a video of the dog swinging on Instagram.
Other Great Search Threads:
- My comment on voice search was because it often feels like people have expectations about voice search that aren’t practical. Getting a Google Home/Alexa and using it regularly gives you more insig, John Mueller on Twitter
- A lot of really interesting insights on Google’s new Info Evaluation Resource (https://t.co/4B1M0CTKrB) Care to dive in with me a bit? Here are a few things that spoke to me!🧵, Mordy Oberstein on Twitter
- Elon Musk Takes 9.2pct Stake in Twitter Shares, WebmasterWorld
- Heads-up, Journeys has finally hit the stable release of Chrome. I’ve been waiting for that to arrive, and it must have recently (like over the past few days). Note, I’m not seeing the prompt to “Resume your research” while se, Glenn Gabe on Twitter
- If there were a pagerank’y effect from hreflang, SEOs would have been messing with it for a long time now :-)., John Mueller on Twitter
- It shouldn’t be indexable if it’s an automatic translation, but of course it’s fine to use them otherwise. If you’re using a JS widget for it, often that’s not indexable by default (either script is robo, John Mueller on Twitter
- That’s fine, no need to also have separate sitemap files., John Mueller on Twitter
- What is the benefit of adding ” rel=”noopener” target=”_blank” to internal links? : SEO, Reddit
- We got it back! (sorta) #PPCChat, Greg on Twitter
Search Engine Land Stories:
Other Great Search Stories:
Industry & Business
Links & Content Marketing
Local & Maps
Mobile & Voice
Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.
Google Product Review Updates Still Get Periodic Updates
Just a reminder, since I am seeing this question come up often. The Google product reviews update is updated periodically, just like with core updates. Google will run them every now and then as it sees fit, so far, Google confirmed five different product review updates.
Danny Sullivan of Google said this again last week on Twitter saying “It’s still a periodic refresh situation.” He referenced his old tweet that said “At the moment, there’s a periodic refresh. Unlike with core updates, we might not always post when a refresh happens given the more limited nature of content involved here. So overall, sites should consider the advice & keep working to it (true of core updates as well!).”
As you can see, Google might not confirm all runs of the product review update.
It’s still a periodic refresh situation. See: https://t.co/0gJccmGeoV
— Danny Sullivan (@dannysullivan) September 21, 2022
Here are the dates for the five previous Product Reviews Updates, keep in mind, number five is still rolling out.
Forum discussion at Twitter.
Note: This was pre-written and scheduled to be posted today, I am currently offline for Rosh Hashanah.
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