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Daily Search Forum Recap: August 15, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


If you are not happy with the latest Google product reviews update, then you can let Google know with examples. Google has fixed the “validate fix” feature in Search Console. Google Discover now can show author names over site names. Microsoft’s IndexNow is growing a lot, in fact, 7% of the new URLs clicked on were via IndexNow. Bing Shopping added coupons, promotions, price history, and ethical annotations. Google spoke about what to do with old event pages. Finally, posted a vlog with Sarah Burke on GA4 and dashboards.

Search Engine Roundtable Stories:

  • Google Search Console Validate Fix Now Back

    Google has reenabled the validate fix feature in Google Search Console just now. It was not there a couple of hours ago and has been not working since the beginning of this month but now it is back.
  • Bing Shopping Searches Gains Coupons, Promotions, Price History & More

    Microsoft Bing Shopping has officially added a lot of the features we noticed early such as coupons and promotions, price history, and ethical choice annotations, the company announced.

  • Google: What To Do With Old Event Pages

    What do you do if you run an event and the event is over, do you keep the webpage live, do you redirect it, do you just delete it and 404 the page? The answer is it depends, as you’d imagine.

  • IndexNow Is Growing But Should You Pay Attention?

    Microsoft’s IndexNow protocol is growing and the search company keeps investing in it, despite Google not adopting it – yet. Microsoft said that more than 16 million websites are publishing over 1.2 billion URLs per day to the IndexNow API.

  • Google Discover With Author Names Instead Of Site Name

    Google Discover can now show the author name of a specific story instead of showing the site name under the story. I personally do not use Google Discover much but a couple of savvy Google Discover users noticed this over the weekend.

  • Are Not Happy With The Last Google Product Reviews Update? Tell Google.

    The last Google product reviews update, the July 2022 Google Product Reviews Update, was an interesting one. It felt, based on SEO and webmaster feedback, that it just didn’t hit the mark in terms of quality relative to past Product reviews updates. If you have examples of where and how Google got it wrong, you can let Google know about it.
  • Vlog #185: Sarah Burke On The Benefits Of Google Analytics 4 & Why Data Dashboards Are Important

    In part one, we learned about Sarah Burke, the Data and Analytics Manager at Cypress North. We also spoke about some of the differences between Google Analytics 4 and Universal Analytics 3. Here we talk about the benefits of Google Analytics 4.

  • A Google Shadow

    Here is a photo of a real Google shadow that I found on Instagram. Not much more to say about this.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source: www.seroundtable.com

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Google Search People Cards Visible In US

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Google Man Cards

Back in 2020, Google Search introduced a feature named people cards. It was only available in India but now it seems like it might be expanding, as I can now see it in the United States.

Brian Freiesleben’s card, which he created when it was first announced by spoofing his location to be in India, is now showing up as a people card for searchers in the United States. Personally, I was able to bring it up on my mobile device in New York.

Here is a screenshot he shared of this on Twitter:

click for full size

He said, “I found my name now triggers a ‘people card’. This was introduced in Google India back in 2020. I spoofed my location back then to create the card and now (finally) it’s appearing.”

Glenn Gabe was able to replicate it as well:

Forum discussion at Twitter.



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Google Search Bard, It’s ChatGPT Feature, To Trusted Testers

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Google Bard Butler Graphic

Well, we knew it was coming and here it is, Bard – Google’s answer to ChatGPT. Google is now having its trusted testers test out Bard and will soon roll it out more widely to users in Google Search and others products in the coming weeks, Google announced. It is not called Apprectice Bard but rather Bard.

I covered this when the news broke at Search Engine Land and as I pointed out, right now, Google does not have an answer for how to attribute or link to answers Bard generates – yet. But I do suspect Google will have some answer for it. I also mentioned that Google has been writing knowledge panels using AI and other methods since 2018 and said then it is not stealing. So it will be interesting to see what Google ends up doing here.

Bard is Google’s experimental conversational AI service, powered by LaMDA, where Google can answer questions that might not have one right answer. Google said they will roll this out more widely in the coming weeks but for now, only trusted testers (who is outsourced to a third-party company) will be able to play with it.

Google said, “Soon, you’ll see AI-powered features in Search that distill complex information and multiple perspectives into easy-to-digest formats, so you can quickly understand the big picture and learn more from the web: whether that’s seeking out additional perspectives, like blogs from people who play both piano and guitar, or going deeper on a related topic, like steps to get started as a beginner. These new AI features will begin rolling out on Google Search soon.”

Here is a screenshot they shared of how it might look in Google Search:

Google Bard in Google Search

This is how it might look like in Google Search (without the attribution part…).

This is the Bard direct interface, not in search:

Google Bard GIF

I am super excited to see how this evolves at Google, Bing and others.

It is not too far off from the leaks of the Bing ChatGPT interface.

Here is Sundar Pichai’s tweets:

Here is some of the SEO community reaction:

Also, make sure to check out the roundup at Techmeme.

Forum discussion at Twitter, WebmasterWorld.



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Most SEOs Think Yahoo Won’t Be Able To Compete In Search

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Yahoo 404 Baseball Sign

As you know, Yahoo is planning a come back to search with a new way of thinking about Yahoo Search. What that means, we don’t know yet, but we do know Yahoo is thinking hard about how they can compete. Greg Sterling ran a Twitter poll asking if Yahoo has a shot at it, and most say, nope – Yahoo Search is dead on arrival.

The poll on Twitter asked, “Yahoo is planning to “relaunch” search. Is there a chance to revive it?” It received a nice number of responses, 631 responses. The results were not too optimistic.

  • 43.7% said nope, dead on arrival
  • 26.6% said depends on the UI/UX
  • 29.6% said yes, now is the time

Here is that poll:

Personally, I think Yahoo has a good shot at it, better than most other companies. But time will tell and I am very much looking forward to seeing what Yahoo Search comes out with.

Forum discussion at Twitter.



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