Connect with us

SEARCHENGINES

Google Ads To Update Policy On Ads That Offer Rewards

Published

on

Google Robot Gifts

Google Ads later this month will update its policies for ads that offer rewards to allow indirect or non-monetary items to be offered as rewards. This policy change will happen on October 31, 2023.

Google said that direct monetary items remain disallowed as rewards under any circumstance, so there is no change there.

I received this email via my AdMob ads account but some AdSense publishers are receiving it as well.

Google wrote that there are three conditions to this exception:

(1) The reward is only redeemable and usable for an item or service within the publisher’s platform, website or app;

(2) The reward is non-transferable; and

(3) Rewards that are a discount or voucher for physical items must not exceed 25% of the item’s total value.

The email goes on to say:

For the purposes of the updated policies:

  • “Direct monetary items” mean any form of legal tender, or other modes of payment that can be used directly to purchase goods or services in the real world. Examples: Cash, cryptocurrency, gift card
  • “Indirect or non-monetary items” mean anything with monetary value but which is not a direct mode of payment in the real world, or anything that does not have monetary value in the real world. Examples: Discounts, loyalty rewards or points, product free shipping, product or service free trial, game character extra life, game character skin
  • “Non-transferable” means a reward that is only redeemable and usable by the same user who received it, and is not directly convertible into direct monetary items or items that can be transferred to a third party. Examples: A discount code, loyalty points or a game item that is only redeemable and usable by a specific user through their logged-in account, and cannot be directly converted into cash or used to purchase any item that can be transferred to another person

Google wrote, “Please review the update to determine if it affects your ad units that offer rewards. If your ad units that offer rewards were previously disapproved but you believe they should no longer be disapproved following the update, you may request a review or appeal on or after 31 October 2023. Learn more about requesting a review or appeal.”

Here is a screenshot of the email I received:

Google Ads To Update Policy On Ads That Offer Rewards

Here is someone else who received this:

Forum discussion at X.



Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address

SEARCHENGINES

Google Ranking Volatility, Ads In Google AI Overviews, Sundar Pichai Interview, Heartfelt Helpful Content & More Ad News

Published

on

Google Ranking Volatility, Ads In Google AI Overviews, Sundar Pichai Interview, Heartfelt Helpful Content & More Ad News

We had more Google search ranking volatility in the middle of the week after some calming for a few days. Google Ads will soon show within the Google AI Overview, plus we covered a lot more ad news. Sundar Pichai was interviewed, and we broke it down. Bing lets you turn off its AI Copilot answers in the search results, but Google still does not. There are many poor-quality AI Overviews, and now there is a way to find a lot of them. Google said it is working on surfacing more heartfelt, helpful content in Search. Google is testing a special snippet treatment for Reddit. Google Search Console is showing a weird surge in the search performance reports for product snippets. Google and Bing recommend you upgrade to WordPress 6.5 because it supports lastmod dates in sitemaps. Google’s site reputation abuse policy enforcement is still not algorithmic. Google Lens now shows richer and links to sites. Google added more visual knowledge panel source information. Google can now index epub formats. Bing went down this week, taking down ChatGPT search, DuckDuckGo, Copilot, and more services. Bing is testing tags filters in its search results. Apple Maps can permanently close a business if the hours and address are missing or don’t match. GA4 real-time reports now show users in the last 5 minutes. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week’s video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.

Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed For the original iTunes version, click here.

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don’t forget to comment below with the right answer and good luck!

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SEARCHENGINES

Daily Search Forum Recap: May 24, 2024

Published

on

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google’s site reputation abuse policy is still not algorithmically enforced. Google Search can now index EPUB formats. There is a neat place to follow all the embarrassing Google AI Overview examples. Google Analytics 4 adds real-time metrics in the past 5 minutes. Google Search has new profiles for looking at reviews and notes. And I posted thew weekly SEO video recap.

Search Engine Roundtable Stories:

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SEARCHENGINES

Daily Search Forum Recap: May 23, 2024

Published

on

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Microsoft Bing was offline for a while today, taking down third-party sites like ChatGPT Search, DuckDuckGo and even its ad products. Google is testing special treatments for Reddit results in search. Google is testing from sources across the web without images. Google is testing replacing related search with people also search for. Google Ads has a referral program, not sure if that is new. Google updated its robots.txt parser code in GitHub.


Search Engine Roundtable Stories:

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

Trending