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Google Local Service Ads Adds More Service Types

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Google Sink

Google announced yesterday that Google Local Service Ads now supports 70 service types across five new categories. The categories include education, people care, pet care, wellness and health care.

Here are hew new vertical added with its sub-service types:

Education

  • Beauty School
  • Dance instructor
  • Driving instructor
  • First aid training
  • Massage school
  • Language instructor
  • Preschool
  • Tutoring

People care

Pet care

  • Animal shelter
  • Pet adoption
  • Pet boarding
  • Pet grooming
  • Pet training
  • Veterinarian

Welness

  • Acupunturist
  • Personal trainer
  • Yoga studio
  • Weight loss center

Health care

Some of those service types are not new, niether are the older categories listed here:

click for full size

Mike Blumenthal documented what is new:

Forum discussion at Twitter.



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Google Search Console Was Down Today

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Google Robot Hurt Tired

Google Search Console seems to be down right now. If you try to access it, you will get a 500 server error. I suspect Search Console will be back up shortly but right now, if it is down for you, you are not alone.

Update: At 8:52 am ET Google Search Console is back, the tool was offline for about 50 minutes.

Google’s Daniel Waisberg is 100% aware of the issue. He responded to some posts about the issue, saying, “we’re working on it.” John Mueller from Google is also reposting Daniel’s posts on X.

Here is what it looked like when you tried to access it while it was down:

Gsc 500 Error Down

Search Console went down at about 8 am ET and returned at 8:52 am ET.

Here are the posts on X from Daniel Waisberg of Google on this issue:

Who knows, maybe we will have a new Search Console feature when it returns?

Here are some of the complaints:

Update: At 8:52 am ET Google Search Console is back, the tool was offline for about 50 minutes.



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Google Testing New Flight Prices Rich Result?

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Woman Booking Flight Airport Google Logo

Google may be testing a new type of rich result for flight prices. This test shows a section under the flight search snippet that contains the dates, trip details and price.

This was spotted by Antoine Eripret who was able to trigger this numerous times, over numerous days, while in Spain. Here is his screenshot he posted on X:

Google Flight Prices Rich Result Test

He also posted this video of this in action for me:

Google Flight Prices Rich Result Test

Recently Google told us not to put flight prices in titles because those prices change too quickly. Maybe Google is testing updating those prices in more real time through the use of structured data and is thus more confident to show them as rich results and not title elements?

I don’t think Google officially supports flight schema but maybe they will soon?

Forum discussion at X.



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Google Merchant Center Automatically Creating Promotions

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Google Robot Clothing Store

Google Merchant Center has been automatically creating and applying promotions to some of your products over the Black Friday holiday season. The truth is, Google has been doing this for some time, but more are noticing this now because there are a lot of discounts going around this season.

In fact, the new Merchant Center does a lot of things for you, automatically.

Rachel Lowell posted about this on X and shared this screenshot that shows “Your promotions are live on Google.” “Google found promotions on your website. You can remove this connection at any time,” Google added.

Google Merchant Center Auto Promotions

Greg Finn suggested, “If you’ve got BFCM sales setup – double, triple check those promos.”

Forum discussion at X.



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