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Google Says Links Have To Be On Indexed Pages To Be Counted & Not All Indexed Links Are Counted

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Google Says Links Have To Be On Indexed Pages To Be Counted & Not All Indexed Links Are Counted


Google said it is okay to ignore toxic links that some tools are reporting but why? Well, we know that for a link to be counted by Google the page linking out needs to be indexed by Google in the first place. Plus, Google, since Penguin 4.0, doesn’t even count all links, even if they are on indexed pages. So it makes you wonder, why are so many SEOs buying links if it is hard to know if they really work?

This topic came up again when Ori Zilbershtein asked on Twitter about if a link that is toxic is counted if the page that link is on, is not in Google’s index. Here are those questions:

John Mueller of Google replied, as you’d expect, “If they’re not indexed, I wouldn’t assume the links do anything.”

John then explained two important points:

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(1) Links that are on indexed pages can be ignored by Google anyway.

(2) There is no API for testing if a page is indexed

John explained that there is no way for a tool to know if a page is indexed “without breaking our TOS.” Of course, most of the tools break the TOS anyway, and Google looks the other way.

But again, if you love using the disavow file, you can – if it makes you sleep better but sometimes disavowing too much can hurt.

Forum discussion at Twitter.





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SEARCHENGINES

Everything Google Announced At Search On 2022

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Everything Google Announced At Search On 2022

We had another Google Search On event yesterday and in case you missed it or you simply do not want to read through a lot of fluff, here is the short version. Note, I am pretty sure we covered tests of all of these announcements in the past at this site, so everything should look familiar.

Again, this is the quick format version, since I did a longer version at Search Engine Land.

  • Multisearch expanding to 70 languages, from just English.
  • Multisearch near me launching finally for English/US
  • Google Lens translate overlay much cleaner now
  • Google iOS app adds shortcuts
  • Google Search autocomplete with tappable query builder and richer results
  • Google Search adds filters to the search tools bar
  • New ways to explore Google Maps on your phone
  • More visual knowledge panels
  • Explore as you scroll to roll out
  • The discussions and forums feature also
  • Machine translated local and international news
  • About this result displays personalization for search results (mostly shopping)
  • Search with the word “shop” where Google will refine the query to be more shopping focused
  • Shop the look in Google Search
  • What’s trending in shopping
  • 3D product support expands with new tools and support for 3D images
  • Buying guides expands
  • Page insights with shopping details, where Google overlays search information in Chrome
  • Personalized results based on brand or department preferences (this is pretty interesting)
  • New shopping filters (dynamic filters) for better refinements of your shopping queries
  • Google Discover with more shopping and style features

Here is the replay of the event if you want to watch it or read about it here.

Here is the 9 minute version:

Here is a summary based on Google’s tweets:

Note: Google removed some tweets, but I kept them because you can see the text portion of those tweets.

Forum discussion at Twitter.

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Source: www.seroundtable.com

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