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Google Search Ranking Update Spiking June 23rd

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Google Search Ranking Update January 14th & 15th

We have been watching what I named the Google Juneteenth Search Ranking Algorithm tremors since the weekend and it is now spiking even more this morning. Seems like some sites hit by the May 2022 core update are seeing some big recoveries, many are not, and sites in general are reporting on big swings in the Google search results.

None of this has been confirmed by Google, but most of these updates are not confirmed by someone at Google – except the big pre-announced ones for the most part.

We are seeing a spike in chatter from within the SEO community starting in a bigger way in the past 24-hours and also seeing the tracking tools show much more volatility over the past 24-hours.

Tracking Tools

Today, lets start with what the tracking tools are showing – and again, it spiked this morning on many of these tool provider’s dashboards.

Semrush:

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RankRanger:

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Accuranker:

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Advanced Web Rankings:

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Mozcast:

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SERPmetrics:

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Algoroo:

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Cognitive SEO:

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SERPwoo is high:

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SERPstat:

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SEO Chatter

The chatter is pretty hefty in the ongoing WebmasterWorld and the comments section of the Juneteenth post here. Here are some quotes from both over the past 24-hours:

It’s been happening for smaller sites, but not for significant sites. Perhaps I’ve just come across it and its been going on a while.

This is not a good sign, and I’m hoping it’s just an aberration and will be keeping an eye on this.

Tuesday’s traffic was 105% for me with a substanital increase in USA visitors however as soon as it went towards the end of my day, say 19.00 EST, it almost ground to a halt and just coming up to 11 hours this morning I am on 14% of average, yes 14.

This is utterly bizarre, I can’t call these traffic flows, they are controlled surges, on / off and completely unnatural by my historical standards.

Big drop few hours ago. Obviously there is no recovery any time soon (or ever).

I also noticed for one of my top keyword phrases which is 100% informational / non-commercial, Google showed large mobile Ad, which looked like organic listing with sitelinks. This top-ad was very large, about 40% of phone screen size. Only reasons why I could tell its not real search result was tiny black “Ad” label in corner, and, of course, the glaring irrelevance.

It was like searching “tallest buildings” and getting “PremiumXYZTapeMeasures.com” as first result with sitelinks. No, Google, I am not going to tape measure skyscrapers. Someone needs to tell Google AI that people don’t always want to buy things when they look up facts.

I don’t recall ever seeing any top ads (even regular size) for this phrase.

Extraordinary … I’ve already exceeded my weekday average with less than half my day gone. Multiple visitors looking at multiple pages from multiple global locations … How long will this last, not long I bet ?

First time, after the core update, I am gaining lots of keywords but the strange thing is, I am gaining new types of keywords that never ranked before the core update. I am still unable to gain my lost keywords.

It is early on for this June 22nd/23rd spike but I think whatever happened with the Juneteenth update is spiking in a much larger way today?

What are you all noticing?

Forum discussion at WebmasterWorld.



Source: www.seroundtable.com

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Google Says Google Search Handles marquee Tags Appropriately

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Google Marquee Lights

Gary Illyes, from the Google Search Relations team, said on LinkedIn that Google Search handles the marquee HTML tag “appropriately.” What does it mean by appropriately? That is Gary for you.

I assume it means Google can read the text within the marquee HTML tag.

The marquee HTML element is used to insert a scrolling area of text. You can control what happens when the text reaches the edges of its content area using its attributes.

Google even has this long standing marquee tag new easter egg that looks like this:

Google Marquee Easter Egg

Here are some funny comments in the LinkedIn thread:

Linkedin Comments

Again, Gary wrote, “Please note that, after digging through some ancient code, I can confidently confirm Google handles marquee tags appropriately. You’re welcome, internet.”

Forum discussion at LinkedIn.

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Google Search Result Snippet Scrollable On Some Browsers

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Google Mobile device

Did you know that in some browsers, specifically on Android on Chrome and maybe others, that you can scroll to see more of a longer and truncated snippet in the Google Search results? I didn’t but Kamran Badal spotted this the other day and Glenn Gabe was able to replicate it.

I am not sure if you would care but I found it super interesting that you can kind of scroll to see more of a snippet in the mobile Google Search results. I cannot replicate this on iOS devices but this can be replicated on Android devices.

Kamran Badal wrote on Twitter, “Fun fact, kind of? The descriptions in #Google search results mobile layout are scrollable.”

Here is his screenshots showing this in action:

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Glenn Gabe also replicated it himself:

How interesting.

Again, not sure any of you should care about this, but I found it interesting because it seems like some sort of hack or bug that should not work in Google Search.

Forum discussion at Twitter.



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Most SEOs Won’t Recommend Using AI To Write Content

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Ai Guy

A new Twitter poll shows that most SEOs do not yet feel comfortable recommending using AI to write client content. The poll asked, “Would you recommend using an AI writer to your clients?” Most SEOs said no.

Mordy Oberstein posted this poll on Twitter and there were over 600 votes. About 66% said no, they would not recommend an AI writer to their clients, the rest said yes, they would recommend an AI writer.

Here is the poll:

Do you think this poll is representative of the SEO industry?

Forum discussion at Twitter.



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