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Google’s Interesting Finds SERP Feature Goes Missing From The Search Results

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Google's Interesting Finds SERP Feature Goes Missing From The Search Results

It seems that Google’s Interesting Finds feature has been removed from the mobile search results. I’m not sure when it was removed exactly, but the removal could have happened a while ago. I realized this while analyzing the SERPs for several clients that once had a number of listings ranking in the Interesting Finds feature. After noticing the removal of the module, it hit me that I haven’t seen Interesting Finds in some time…

To refresh your memory, Interesting Finds was a powerful mobile SERP feature that provided a three-pack of listings. You could also click to reveal up to twenty additional listings from the default Interesting Finds module. It could even sometimes rank number one in the mobile search results and could enable sites to double dip in the SERPs by yielding the same listing multiple times for a query (once in the module and once outside the module). I covered Interesting Finds heavily in my Search Engine Land post about the feature.

This is important to understand since it could be impacting traffic from Google for sites that used to rank well in Interesting Finds. Again, sites could double dip when a url ranked in the Interesting Finds module (ranking in the module and outside the module in the top 10). Just a heads-up to check your reporting for queries that yielded Interesting Finds to see the impact.

What Took Its Place?
While analyzing the SERPs for the queries that previously yielded Interesting Finds, I’m seeing several other SERP features instead. For example, Visual Stories (Web Stories), Short Videos, Google’s new grid layout (which combines linking to Google images and third-party sites), organic product listings, “Found on the web“, etc.

Here are some examples of what Interesting Finds looked like in the past and then some of the features I see now:

Before:

1657135123 784 Googles Interesting Finds SERP Feature Goes Missing From The Search

After Interesting Finds was removed:

1657135123 308 Googles Interesting Finds SERP Feature Goes Missing From The Search

1657135123 762 Googles Interesting Finds SERP Feature Goes Missing From The Search

Before:

1657135123 903 Googles Interesting Finds SERP Feature Goes Missing From The Search

After Interesting Finds was removed:

1657135123 775 Googles Interesting Finds SERP Feature Goes Missing From The Search

1657135123 653 Googles Interesting Finds SERP Feature Goes Missing From The Search

Before:

1657135123 800 Googles Interesting Finds SERP Feature Goes Missing From The Search

After Interesting Finds was removed:

1657135123 523 Googles Interesting Finds SERP Feature Goes Missing From The Search

1657135124 701 Googles Interesting Finds SERP Feature Goes Missing From The Search

1657135124 132 Googles Interesting Finds SERP Feature Goes Missing From The Search

I will ping Google to see if they can provide more information about why the feature isn’t showing up in the mobile SERPs anymore. I’ll update this post with any information I receive.

Forum discussion at Twitter.

This is a rare contributed article by Glenn Gabe, an SEO Consultant at G-Squared Interactive focused on major Google algorithm updates and other disturbances in the SEO force.



Source: www.seroundtable.com

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How To Remove Thumbtack Book Links In Google Business Profiles

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Google Appointment Book

There are new reports that a booking/appointment system run by Thumbtack, a local search service, is automatically adding its booking links and service to Google Business Profiles. Well, you can opt out, if you don’t want it. But I am sure most businesses will have no clue this was added to their local listings in Google Search and Google Maps.

To opt out, you need to fill out this form. This is from the Thumbtack help page – so check there if the form no longer works, maybe there will be an updated link.

The book now button looks like this:

Google Business Profile Book Button

As reported to me by Colan Nielsen on X and posted in the Local Search Forum, this business does not want the book link to go to Thumbtack, but it does – at least when I wrote this.

Colan wrote, “Looks like Thumbtack is automatically adding booking links to Google Business Profiles.”

We saw this happen a lot over the years, we even called it hijacking appointment links in Google – including with Postmates.

The Thumbtack help document says, “we’ve automatically added a Thumbtack booking option through your Google Business Profile. No further action is needed from you.” So this is not an opt in thing, rather an opt out thing – which is not good.

So please be aware of this and be on the look out for changes to your booking link.

Forum discussion at Local Search Forum.

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Google Volatility, Indexing Bugs, Google Ads Broad Match Default & YouTube SEO Tips

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Google Volatility, Indexing Bugs, Google Ads Broad Match Default & YouTube SEO Tips


For the original iTunes version, click here.

This week, guess what, we had more volatility over the weekend and also a blip in the middle of the week. Google also had another indexing bug that lasted only about an hour. Google Search Console had a bug with new owner notifications. Google Search Console now lets you enter your shipping and return policies in settings. Google said it found the feedback it collected on the last core update really helpful. Google updated its URL best practices document to say don’t use fragments to change content on the page. Google Search will now extract composite images with trained algorithmic media types, i.e. AI. Google said if you are ranking for unrelated keywords in search, maybe try to make your content clearer. Google is testing country label tags in the search results. Google is testing auto-playing videos in the search results. Google is also testing thin video snippets. Google Ads enabled broad match by default for new search campaigns. Google Ads confirmed ads can show below featured snippets as part of its dynamic ad placement evolution. Google Ads is testing double row carousel shopping ads. Google Ads is testing people also browsed carousel.s Google Maps said it is not testing “add stop” ads. Bing is testing nutrition labels in the image results. Google Business Profiles added a consumer alerts page. Thumbtack is automatically adding its booking links to your Google Business Profile. YouTube shared some YouTube SEO advice and tips That was the search news this week at the Search Engine Roundtable.

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Daily Search Forum Recap: July 12, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google Search Console now lets you add your shipping and return details in the interface. Google confirmed ads can show below featured snippets as part of “dynamic ad placement.” Bing is testing a voting feature in search. Google is maybe testing auto-playing video thumbnails. Thumbtack is adding booking links to your Google Business Profiles without you knowing. I also posted my SEO video recap today, so check it out.

Search Engine Roundtable Stories:

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



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