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More Google Search UI Tests With Full Width Videos & Grid Formatted Results

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More Google Search UI Tests With Full Width Videos & Grid Formatted Results

Google is continuing its mobile search user interfaces with more variations of its grid search results format and full width video search result snippets.

Grid Search Results Format

We actually covered the grid search results format several weeks ago but according to Brian Freiesleben, this new version links the images in the results to the web page directly and not to Google image search.

Brain wrote on Twitter “The difference with this test is that it leads users directly to the site vs just sending them to G images (yay!).”

Full Width Video Results

I am pretty sure I’ve seen this one as well – full width video search result snippets in Google mobile results. This one was captured by Kevin Monier and posted on Twitter who said “Google is testing a new way to show videos into SERP’s.” Here is his screenshot:

I was not able to replicate this, so it is probably a test.

Glenn Gabe spotted both of these as well and posted his examples:

Forum discussion at Twitter.

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Source: www.seroundtable.com

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Google Says 60% Of The Internet Is Duplicate

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Google Says 60% Of The Internet Is Duplicate

And you think you have a duplicate content problem on your site? Google said, “60% of the internet is duplicate.” Gary Illyes from Google posted this slide at the Google Search Central Live in Singapore the other day.

The slide was taken from a tweet from Kenichi Suzuki who was at the event, here it is:

I do wonder how Google defines “duplicate”? I mean is that 100% exact matches of the content, HTML, near matches, similar topics, etc?

Google has a lot of choices of what it can rank these days for almost any query (minus the 15%) – and this 60% figure really shows how much choice Google has. So that means you need to produce something way more unique and useful than most of what is out on the internet.

Forum discussion at Twitter.



Source: www.seroundtable.com

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