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Naming Your Business Keyword Near Me Might Not Be A Great Idea

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Naming Your Business Keyword Near Me Might Not Be A Great Idea


Chris Tweten posted a photo the other day on Twitter of a dental office sign with its company name – the company name is named “Dentist Near Me.” Of course, the SEOs in all of you are thinking, oh, this dental practice wants to rank for all [near me] related dental queries.

I don’t think I’ve seen a business named in this naming convention.

But it might not be the best SEO strategy to name your new business with “near me” in its business name. John Mueller of Google responded to the example and said “I kinda wonder if it works against them, because of how easily search engines change “near me” into just a location, making it really hard for people to search for them by name. For a local business, probably not a problem though, and the cute name likely helps marketing too.”

I guess we can see over time if this business had success from it.

But it won’t be a long term SEO strategy, if we convince all our SEO clients to start renaming their businesses with “near me” in the business name, then Google will act on it.

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Forum discussion at Twitter.





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SEARCHENGINES

Daily Search Forum Recap: June 24, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google is experimenting with YouTube Shorts for SEO help content. Google is testing inserting keywords from queries in shopping ads. Google says keywords in domains are overrated and to ignore black hat traffic. Google said it is fine to link to WhatsApp numbers on your site. Plus my weekly SEO video recap is live.

Search Engine Roundtable Stories:

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Other Search

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Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source: www.seroundtable.com

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