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Unconfirmed Google Search Ranking Algorithm Update October 13th

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Google Algorithm Update

It has been a while since I reported on an unconfirmed Google search ranking algorithm update but it seems over the past 24 hours or so, we are seeing one. It probably started yesterday and is now continuing throughout today. There is some SEO chatter and the tools are now starting to light up.

You may notice some ranking changes in Google Search over the past day or two. You may also notice some traffic changes from Google organic sources in the same timeframe. Again, this is unconfirmed, Google has not announced any update yet, as far as we know, but I am seeing signals that there was some update – based on SEO chatter and the tracking tools.

Previous Confirmed Update

We had the helpful content update begin rolling out August 25th and finish on September 9th – it felt weak, if even that. We also had September 2022 core update start on September 12th and the September 2022 product reviews update start on September 20th, both completeling on September 26th – both of those were felt in a larger way.

SEO Chatter

The ongoing WebmasterWorld thread has some chatter about ranking volatility over the past couple of days. I am also seeing some comments over on this site about recent ranking changes. Here are some of those comments:

Today again – 20% compared to last week. What the hell is going on…

Direct traffic continues to dip, oddly enough, we are getting traffic for our old pages. Seems some parts of the Google Index are being rebuilt (Wishful thinking).

A very big huge drop today… F***

Same here =( again – 25%

Yes, another drop today, BUT also googlebot is hammering my site like crazy.

Is anyone noticing some traffic and ranking changes for the past 24 hours? I’m seeing drastic SERP movements here.

And more – are you noticing anything?

Google Tracking Tools

We are seeing some larger spikes this morning as reported by some of these tracking tools:

Semrush:

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Mozcast:

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SERP Metrics:

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Advanced Web Rankings:

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RankRanger:

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Accuranker:

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Cognitive SEO:

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Algoroo:

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SERPwoo:

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Seems like something big is going on right now…

Are any of you noticing anything?

Forum discussion at WebmasterWorld.

Source: www.seroundtable.com

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Google Hanukkah Decorations Are Live For 2023

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Google Hanukkah 2023

Hanukkah (aka Chanukah) starts this coming Thursday night, December 7th. Google has added its Hanukkah decorations to the Google Search results interface to celebrate. Google does this every year and I expect to see the same rollout in the coming weeks for Christmas and Kawanzaa but for now, since Chanukah is in the coming days, we have the Hanukkah decorations live at Google Search.

Here is a screenshot of the Chanukah decorations as they look like on the mobile search results.

Google Hanukkah Decorations 2023

You can see it yourself by searching on Google for [chanukah], [hanukkah], but not yet [חֲנוּכָּה‎] or other spelling variations yet but it should soon. It looks better on mobile than it does on desktop results.

To see the past, the 2023 decorations, 2021 decorations, 2020 Chanukah decorations, 2019 Google holiday decorations, the 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 and so on.

Happy Chanukah, everyone!

Forum discussion at X.

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Google Pay Accepted Icons In Google Search Results

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Woman Checking Out Store Google Logo

Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted” words next to search result snippets that support Google Pay and notate such in their structured data.

This was first spotted by Khushal Bherwani who shared some screenshots of this on X – here is one:

G Pay Accepted Google Search

Here are some more screenshots:

Brodie Clark also posted some screenshots after on X:

Google Pay Accepted Google Search

I tried to replicate this but I came up short.

This is not the first time Google had similar icons like this in its search results.

Forum discussion at X.



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Google Discover Showing Older Content Since Follow Feature Arrived

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Dog Astronut Google Logo

Typically, Google Discover shows content that is less than a day old, but it can show content that is weeks, months, or even years old. However, typically, Google will show more recent content in the Discover feed. Well, that may have changed with the new Google follow feature.

Glenn Gabe, who is a very active Google Discover user, noticed that since the Follow feature rolled out, he has been seeing content that is weeks and months old way more often than before the follow feature rolled out. Glenn wrote on X that “this could also be playing a role. i.e. Google isn’t providing as much recent content, but instead, focusing on providing targeted content based on the topics you are following.”

It makes sense that if you follow a specific topic and if Google Discover only shows the most authoritative types of content, it might be hard for Google to find new content on that topic. So it does make sense that Google may show older content more often for that specific topic you follow.

Here are screenshots Glenn shared:

Google Discover Old Stories Follow

Google Discover Old Stories Follow2

Have you noticed this in your Discover feed?

Forum discussion at X.



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