INFOGRAPHICS
An Overview of LinkedIn’s Audience Network [Infographic]
LinkedIn’s Audience Network enables advertisers to extend their campaigns beyond LinkedIn itself, and share their promotions across the platform’s network of publishing partners, which includes ‘thousands of premium partner apps and websites where LinkedIn members spend their time’.
That can be an easy way to maximize your ad reach, and LinkedIn offers a range of targeting options and controls to ensure you maximize your Audience Network campaigns by connecting with the people you need to reach.
In fact, LinkedIn says that Audience Network-enabled campaigns see up to 25% more reach, and boost performance.
So who, exactly, can you reach via LinkedIn’s Audience Network affiliates? In this new infographic LinkedIn provides some insights into its Audience Network, and the benefits of expanding your campaigns.
You can read more about LinkedIn’s Audience Network here.
INFOGRAPHICS
How to Design Infographics Specifically to Get Backlinks [Infographic]
Are you looking for ways to generate backlinks for your SEO campaign? Want to know how to create infographics that act as linkable assets?
The team from New Reach Agency share their tips for success in this infographic.
They break things down as follows:
- Research
- Outline, mockup wireframe and mood board
- Design
Check out the infographic for more detail.
A version of this post was first published on the Red Website Design blog.
INFOGRAPHICS
An Overview of Google’s Algorithm Updates in 2021 [Infographic]
Are you across all the latest Google Search Updates, which could be impacting your SEO performance?
Google’s always looking to evolve its algorithms to improve its user experience, and deliver more relevant results. And within that, sometimes those changes can alter the way your pages rank for certain keywords and terms.
If you’ve noted a drop-off in your search referral traffic, one of these changes could be the culprit – but how do you know which changes went into effect, and when, in order to correlate each with your search traffic peaks and troughs?
This visual overview from the team at OnCrawl will help. The graphic outlines all of Google’s major search algorithm updates from the past year, which you can then match-up to your results.
Of course, the pandemic, and the related impacts, have had such a big impact on consumption behaviors that it’s hard to pin down any specific cause for most changes in recent times. But maybe, through cross-examination, you can get a better indicator of potential impacts – while you can also ensure you stay up to date with Google’s algorithm changes by following the Google Search Central blog.
8 SEO Mistakes Weakening Your Google Ranking in 2022 and Beyond [Infographic]
Are you struggling to get your website to rank well on Google? Want to know the common mistakes that could be limiting your SEO success?
The team from Red Website Design share 8 SEO mistakes that weaken your ranking on Google in this infographic.
Here’s a quick summary:
- Your target keyword is not in your domain/subdomain
- You’re not writing enough quality content
- You haven’t secured your website with https
- You don’t have an optimized image on your page
- Your page load speed is too slow
- Your bounce rate is too high
- You have duplicate content on your page
- Your content is not optimized for your target keywords
Check out the infographic for more detail.
A version of this post was first published on the Red Website Design blog.