This is the fourth in our Global Beauty Hotspots series, unpacking the regional beauty market around the world, including Latin America, Australia, Scandinavia, Africa and East...
Connected TV and social media platforms remain the top two channels in which advertisers say they will increase their investment, according to new data from Advertiser...
Don’t know your Buy Box from your Brand Registry, or your DSP from your AMC? Tinuiti is here to help! We’ve put together a veritable encyclopedia...
(Image credit: fauxels / Pexels)As a lifelong agency guy, I have a profound bias about what activities and marketing disciplines are best outsourced. While it may...
Animeta, an AI-powered creator tech company on Tuesday announced the launch of its influencer marketing platform ‘Animeta Brandstar‘ to help brands execute campaigns with the most...
AdRoll has formed a partnership with WooCommerce, an open-source ecommerce platform for WordPress, to help brands track and target online shoppers. The integration allows WooCommerce merchants...
Amazon’s advertising evolution to a full-funnel retail media network continues apace. A small update gives a sense for all the types of advertisers the e-commerce giant...
Here’s something that could have an impact on your tweet strategy, depending on exactly how Twitter looks to enforce it. Over the weekend, Twitter CTO Elon...
This year, the reaction to Pride month celebrations of the LGBTQ community seems particularly heated. Some media claim brands have pulled back their public support, noting...
Unlocking Your Brand’s Potential with WordPress: Insights from the Executive Director Have you ever wondered how WordPress can transform your brand’s narrative and enhance your online...