Today, brands risk being the center of a social media storm for marketing that includes, or supports, the trans community. How is this affecting Pride campaigns...
Courting creators is back in style, with both Meta and TikTok launching new initiatives to lure top creators and pair them with affiliate marketing opportunities within...
AI’s pending disruption of the worlds of content and marketing continues to make headlines. But this week, some ethics-focused news and an intriguing survey of marketers...
Instagram’s testing out a new option that will help brands discover relevant UGC in the app that they can then share as examples to better promote...
TikTok invited select users in the United States to an early testing phase of TikTok Shop. It includes an affiliate marketplace, connecting brands to influencers who...
Apple recently revealed the first picture of its upcoming retail store in India. Called Apple BKC, it will be the company’s first-ever store in the country....
Instagram’s added a new info page for businesses looking to maximize their DM connection process, which includes a range of tips and pointers on how to...
Last September at the Search On event, Google announced a new personalized shopping results based on your previous shopping habits with the ability to specify which...
Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in...
As technology makes it convenient for more businesses to launch, customer convenience to buy from these businesses has also increased manifold. In today’s market, a commerce...
