Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos.
Apple’s ATT data privacy update, which prompts users to opt-in to data tracking in each app on iOS, has upended the ad sector in many ways,...
The American Data Protection and Privacy Act, if passed, would represent federal legislation pre-empting state data privacy regulation. It’s a big deal, not least because in...
Meta has partnered with researchers from Harvard and Stanford on a new report which looks at how social connectedness can influence economic opportunity – i.e. does...
Email marketing is an important strategy for marketers looking to reach new leads, stay top-of-mind with existing customers, and keep them aware of new products and...
Marketing your nonprofit can be challenging.
Content marketers are increasingly tasked with making sense of large and unwieldy data sets. However, they often lack the skills to process this data, creating a...
A 2021 Mckinsey & Company report found that 78% of consumers are more likely to make repeat purchases from brands that personalize. Nearly 80% are also...
Instagram’s looking to improve its understanding of how people from marginalized communities use the app, and the challenges that they may or may not experience, via...
Storytelling with data is a crucial part of any content marketer’s toolbox. Whether you are using data visualization to illustrate a point you’re trying to make,...