Great content is the backbone of any successful SEO strategy. Content provides information to users, facilitates ranking in the organic search results, and can be a...
One way in is to identify and rank for trending keywords before these big sites catch up and dominate the SERPs. Here’s how you can discover trending...
This week’s Ask An SEO question comes from Carrazana in Cuba, who asks: “How do you find the right, long-tail keywords for articles? I can not...
Shopping SERPs have been looking more like a feed than ranked results for a while now. In December, I wrote about the integration of Google’s shopping tab into...
Building links is difficult. Which is why it’s so frustrating when hard-earned links disappear without warning. Sadly, this happens all the time. Here’s a screenshot of a...
Buyer intent keywords (or buyer keywords, high intent keywords) are search terms that suggest a user is ready to make a purchase in the near future....
This new series of articles focuses on working with LLMs to scale your SEO tasks. We hope to help you integrate AI into SEO so you...
Competitor keywords are the keywords your rivals rank for in Google’s search results. They may rank organically or pay for Google Ads to rank in the...
We’ve got a list of the best influencer websites you’ll want to check out, perfect for when you’re hunting for influencers to partner with on marketing...
You’re likely familiar with the Pareto Principle, the old 80/20 rule and how it applies to marketing — 80% of your profit comes from 20% of...