Do you follow any virtual influencers, those sometimes AI-controlled, digitally-created characters that are increasingly being used by brands to help promote the latest goods, and generate...
LinkedIn has published a new infographic which looks at the value of branding from different perspectives, and how each of these views are becoming more integrated...
So what are your thoughts on ‘the metaverse’ and its coming applications for marketing? What about cryptocurrency, and offering crypto payment options, or NFTs and the...
Are you creating content that aligns with the needs and aims of your sales team? In many organizations, sales and marketing teams work in different areas,...
Are you considering your social media strategy for the year ahead? Want to know if Reddit could be a platform worth your time and effort? The...
The post-pandemic landscape is shaping up to be significantly different to our pre-COVID conditions – maybe not in a day-to-day sense for many, but in terms...
Wouldn’t it be great if creating infographics was as simple as writing text-based blog posts? Usually, it would take a lot of time, effort, and skill...
More Black women are looking to become businesses owners, and launch their own projects – however many still face systematic barriers to entry that can limit...
Over time, Google consistently changes and updates its algorithm intending to provide accurate, faster, and relevant search results to its users. But what is a Google...
The pandemic has sparked a range of significant shifts and changes in how we live, but maybe most notably, in the longer term, could be our...