What is Google My Business? Google My Business (GMB) is a free tool that business owners can use to manage their online presence across Google Search...
This post was sponsored by SOCi. The opinions expressed in this article are the sponsor’s own. As a marketer, you may feel like the ground is...
Franchise SEO is simple. It’s basically local SEO multiplied by the franchise’s number of locations, right? Wrong! With more locations come greater challenges requiring a more...
Many brands, such as those in the home services industry or a local grocery chain, market to specific locations, cities or regions. There are also national...
How significant? Enough that Near Media needed to produce a visual glossary to help us all understand what the new elements are. Their outlet is doing...
Local marketing is important for any business—whether you’re a mom-and-pop with a storefront downtown or a large national franchise. You want to get seen and found...
These three common scenarios can stand in the way of earning the love, loyalty, and friendship of your customers. Fortunately, each of them has a solution...
Location matters when you’re searching online. Whether you’re searching for a plumber, repairman, or even a lawyer–we aren’t looking to connect with someone several states away....
Today’s ask an SEO question comes from Mark: “How can a small company that only ranks in its local markets begin to rank in another market?...
For the original iTunes version, click here. This week, we covered another unconfirmed Google search ranking update that hit on February 14th and 15th. Google...