From TikTok to Clubhouse to Lasso, it seems like new viral social media platforms are popping up every day. Furthermore, many of the ones that were...
Shanghai’s 25 million residents have been under lockdown since early April as authorities try to curb an Omicron-fuelled outbreak – Copyright AFP Hector RETAMAL A viral...
The new connected consumer poses a challenge for brands and digital business pros. Understanding how your customers connect across devices, platforms and channels and mapping your...
Steve Tzikakis, CEO, Sitecore. Following a headline-grabbing $1.2 billion funding round in January 2021, digital experience platform Sitecore went on an acquisition spree, picking up CDP...
It’s not always easy to know how to use social media for your business. After all, it takes more than growing your following or posting randomly...
Kicking and screaming it is. Despite grumbling about Google Analytics 4, the vast majority of marketers tell us they plan to make the switch anyway, even...
Pinterest has released a new update, now giving users the option to download and share their Idea Pins on other social media platforms. For now, these...
Russia’s invasion into Ukraine has caused global angst, putting the military super powers of the world at odds once again, and potentially forcing an intervention that...
With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. Marketing...
The global pandemic has confirmed what many marketers already knew: the telephone is an integral part of the consumer purchase journey. Consumers crisscross multiple online and...
