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11 Best Content Analysis Tools Every Publisher Should Consider in 2023

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11 Best Content Analysis Tools Every Publisher Should Consider in 2023

If you want more traffic, conversions, and revenue from your blog or website, you need well-optimized content that’s consistent and engaging. But how do you know if your text is hitting the mark? This list of content analysis tools is going to show you a range of software that can be used to analyze what you produce.

Because you can create the most interesting and valuable piece of content out there, but if it isn’t optimized correctly, your efforts will go to waste.

Content analysis tools use a range of analytics to see how well your content is performing against some of your closest competitors.

They also help you see if you’re winning backlinks and whether your content is well-optimized for SEO.

Armed with this data, you can start improving the performance of your content so it ranks higher and drives more traffic.

11 Best Content Analysis Tools

Now let’s take a look at the best content analysis tools that are well-known to get excellent results.

Some are free, and some are paid, but all give you extremely helpful data that’ll improve your content efforts extensively.

Surfer SEO

Surfer SEO is one of the top content analysis tools where you can research, write, optimize, and audit your content.

Using Surfer, you get a tailored SEO content strategy that’ll increase the visibility and improve the rank of all your written work.

You can write content directly in the platform and benefit from a list of relevant keywords and recommended headings.

Surfer keeps you in check by scoring your content as you go from 0 – 100. 

When you get into the green, you know your article will have a good chance of ranking on the first page of Google.

Price: Ranges from $99 – $199 a month.

Fancy trying out Surfer SEO right now?

Check out our full, in-depth Surfer SEO review.

Market Muse

Market Muse uses artificial intelligence to help you optimize your content and rank higher in search.

You can also use it to analyze your whole website and get personalized insights into what you could be doing better.

It’s a simple-to-use content analysis tool. Just type your keyword into the topic box, and you’ll be rewarded with a ton of data.

At the top, you’ll see a suggested content score and word count that you have to hit.

And on the right, you’ll see a list of suggested keywords to distribute throughout your article.

Price: 10 Free keyword queries a month. $149 – $399 a month for 100+ queries.

For more info on what this tool can do, read our Market Muse review article.

Frase

Frase

Frase is another top content analysis tool that also includes an AI writer.

Using Frase, you can write high-quality SEO-optimized content in minutes instead of hours.

This tool allows you to:

  • Create well-researched content briefs in 6 seconds
  • Generate high-quality content at the click of a button
  • Optimize your content to outrank competitors
  • Use content analytics to unveil new opportunities

This is one of the best tools if you’re looking for help with content planning, writing, and optimization.

Plus, you can use their ready-made templates for blog introductions and listicles.

Price: 5-day trial for $1. Plans range from $14.99/month for 4 articles/4,000 words AI and up to $114.99/month for unlimited articles/4,000 words AI.

Our thorough Frase review goes into more detail.

Clearscope

content analysis tools

Clearscope is another premium content analysis tool that works similarly to Surfer SEO.

After typing in your main keyword, you get a content optimization outline to follow that includes:

  • Related keywords
  • Word count
  • Content grade
  • Readability score

The goal is to get your score in the A+ or A++ green range so it competes with your closest competitors.

It also monitors your content and alerts you when something needs updating so you don’t lose your ranking and traffic.

Price: $170/month for 10 content reports and custom pricing for anything more.

Google Analytics

Google Analytics is one of the best free content analysis tools that anyone can use.

It’s where most bloggers and website owners start monitoring their website performance, plus real-time data.

You can even customize your dashboard and get custom reports and alerts.

Other types of reports available on the Google Analytics tool include:

  • Real-time
  • Audience
  • Acquisition
  • Behaviour
  • Conversions

Inside these reports, you can find useful information such as landing page performance and your best traffic sources.

This allows you to decide where improvements and extra effort need to be made.

Price: Free.

Google Search Console

Google Search Console is another handy free tool for bloggers and website owners.

It gives you information on how Google is crawling and indexing any errors on your website and detailed traffic reports.

Armed with this data, you can troubleshoot potential reasons why your website is under performing.

The main features of Google Search Console include:

  • URL inspection
  • Performance
  • Indexing
  • Page experience
  • Core web vitals
  • Mobile usability
  • Enhancements

Price: Free.

Ahrefs

ahrefs

Ahrefs is an all-in-one SEO toolset that gives you all the data you need to create better content and rank higher in search engines.

Using Ahrefs, you can:

  • Analyze your competitors
  • Do a content audit 
  • Optimize your website pages
  • Find relevant keywords
  • Discover content ideas and link opportunities
  • Track your ranking progress 

You can even take free courses in the Ahrefs Academy and get community support from experienced insiders.

Price: Use Ahrefs webmaster tools for free. Paid plans range from $79 – $799 a month.

SEMrush

Semrush

SEMrush is another highly robust tool for SEO, content marketing, competitor research, PPC, and social media marketing.

Using SEMrush, you can grow your organic traffic, plus:

  • Run technical SEO audits
  • Track your daily search engine positions
  • Analyze the backlinks of any domain
  • Advanced keyword research

Semrush has the usual tools all SEO suites have, plus a Surround Sound Tool that uncovers pages and domains that rank for your keywords and details on those sites mentioning you.

Also, the free writing assistant is pretty handy and does similar things that Surfer SEO and Clearscope can do.

Price: Limited access to some SEMrush tools and features for free. Paid plans range from $119.95 – $449.95 a month.

Rank Math 

Rank math

Rank Math is a powerful search engine optimization plugin for WordPress that makes it simple to optimize your content to perform better.

It contains a range of free features such as:

  • Set SEO titles and meta descriptions
  • Focus keyword analysis
  • XML Sitemap
  • Structured data/schema
  • Local SEO and image SEO
  • Internal link suggestions
  • Link counter and redirections
  • 404 monitor and Google Analytics

You can even get access to a personal AI assistant that gives you AI-generated suggestions of what keywords and headings to use in your content.

Price: Use the plugin free with limited features. Paid plans start at $59/year for 15 AI credits/track 500 keywords and up to $499/year for 600 AI credits/track 50,000 keywords.

Yoast SEO

Yoast seo

Yoast SEO is a WordPress plugin that has a ton of useful features.

Using this plugin, you’ll help your content rank higher and ensure your website adheres to the highest standards of SEO.

It can be used on WordPress websites and Shopify stores, and you can even take advantage of the free SEO for beginners training and Yoast SEO Academy.

It’s incredibly easy to use, and once you have it installed, it automatically takes care of your site’s technical SEO.

Price: Use main features for free. Get extra features and support with the paid plans – $99 or $229 a year.

If you’re undecided between Yoast vs Rankmath, check out our comparison.

Moz Pro

Moz pro

Moz Pro is another one of the great content analysis tools every creator should know about.

It offers an all-in-one suite of SEO tools that’ll help you get more quality traffic and higher search engine rankings.

Moz Pro will remove the guesswork from SEO and help you to understand your visitors, target the right keywords, optimize your pages, and track your rankings.

To start, you can access free SEO tools on Moz, such as:

  • Domain analysis
  • Moz Bar
  • Competitive research
  • Keyword explorer
  • Link explorer

Price: Basic SEO tools are free. Paid plans range from $99 – $599 a month.

Conclusion: Best Content Analysis Tools

The content analysis tools mentioned are all extremely powerful and useful for online content creators.

Whether you have a blog, a business website, or an online store, these tools will help to increase your visibility in search and get more traffic to your site.

While these SEO content analysis tools do a great job, always make sure you check over your text manually and use your own judgment.

Do you need a little extra help with content creation? 

Check out how to use ChatGPT to write a blog post and how to use ChatGPT for SEO.



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Save Time Charging up With This iPhone Charger for $35

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Save Time Charging up With This iPhone Charger for $35

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Waste less time charging phones. During a special price drop that runs through 11:59 p.m. PT on July 21, this blue Speedy Mag Wireless Charger for iPhone is on sale for only $34.97 (reg. $119).

Having a dead iPhone can be a detriment to business and get in the way of costly opportunities during conversations, meetings, or even presentations. To avoid such scenarios and keep yourself or your team members connected as often as possible, consider grabbing a reliable, fast-working charger for the iPhone.

To save on faster charging for a while, consider jumping on this extraordinary price drop that runs through 11:59 p.m. PT on July 21, during which time this blue Speedy Mag Wireless Charger for iPhone is on sale for only $34.97 (reg. $119).

The wireless charger comes with a built-in magnetic plate designed to stick securely to your phone so that it stays on while charging. This can be great for use in a car or airplane where the surface might change during turns. It also comes with fast-charging capabilities, promising to get an iPhone up to full juice faster than its own typical charging accessory. It’s worth noting that the Speedy Mag is designed for use with iPhone models 12 and newer.

To learn more about this charger, you can check out its reviews in the Entrepreneur Store. One 4/5-star review there reads, “Works as expected, nice to have these in coat pockets or in my bag on the go so there’s always juice to top off the phone. Doesn’t last as long with the 15pro as other phones but gets job done.”

Don’t miss out on this special price drop that runs through 11:59 p.m. PT on July 21st, during which this blue Speedy Mag Wireless Charger for iPhone is on sale for only $34.97 (reg. $119).

StackSocial prices subject to change.

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Entrepreneurs Can Get a 1-Year Membership to Sam’s Club for Just $20

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Entrepreneurs Can Get a 1-Year Membership to Sam's Club for Just $20

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Save on everything you need to run your business (and your personal life) when you lock in a one-year Sam’s Club Membership for just $20 through July 7.

Life is expensive, especially for entrepreneurs. When you’re juggling the expenses of your personal life and the ones needed to run your business, it can become a significant drag on your budget. You need to find ways to save, and that doesn’t just mean cutting back on staff or opting for a lesser software subscription. Locking in daily savings is possible when you have a Sam’s Club Membership.

At Sam’s Club, members can access savings on everything they need for their business and personal lives. From office supplies and equipment to groceries, clothing, and much more, Sam’s Club members can peruse the aisles for wholesale prices unmatched by traditional retail. During our version of Prime Day, you can sign up for a one-year membership with auto-renew for just $20.

With this limited-time deal, you’ll get access to the exceptional variety at Sam’s Club, allowing you to save on a variety of products to help your business grow. Not only that, but you’ll also be able to access extra perks like savings on hotels, car rentals, live events, movies, and more.

Need to travel to a new city for a conference? Sam’s Club can help you save. Want to entertain a potential client at an event? You might be able to find a discounted price. No matter what you need, a membership grants you access to quality, convenience, and affordability in a single place. It’s a one-stop solution that simplifies your life and business.

It’s time to elevate your savings strategy with the help of Sam’s Club.

Now through 11:59 p.m. PT on July 7, you can get a one-year Sam’s Club Membership with auto-renew for just $20.

StackSocial prices subject to change.

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Every Great Business Partnership Have These 7 Elements in Common

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Every Great Business Partnership Have These 7 Elements in Common

Opinions expressed by Entrepreneur contributors are their own.

Partnerships in business are a dynamic and powerful way to propel a venture forward. They combine the strengths and resources of individuals to achieve shared goals. However, the success of a partnership hinges on careful planning and establishing a strong foundation.

Drawing from my experiences in both successful and challenging partnerships, I’ve come to appreciate the importance of making informed decisions from the outset to avoid potential pitfalls. In this review, we’ll examine key considerations that can shape a partnership’s trajectory, ensuring its longevity and success.

1. Sign a comprehensive partnership agreement

One cannot overstate the critical importance of a well-crafted partnership agreement. This document serves as the backbone of the partnership, delineating the terms, conditions and expectations that guide the relationship between partners. Prepared by a competent attorney, a solid partnership agreement is not just a formality but a strategic tool to preemptively address potential areas of contention. Without such an agreement, businesses may be entangled in legal disputes when critical decisions, such as selling the business or operational control. The cost of rectifying such issues far exceeds the investment in a robust partnership agreement.

Related: Most Business Partnerships Fail — 5 Hacks to Make Sure Yours Stays Intact

2. Distribute ownership

In the realm of partnerships, the distribution of ownership often dictates decision-making authority. In a 50/50 partnership, achieving equilibrium is crucial, but challenges can arise. It becomes imperative to establish mechanisms for resolving disputes in daily operations. If one partner holds the majority, safeguards must be in place to protect the interests of the minority owner. This protection extends to critical aspects such as owner compensation, business sale decisions, the inclusion of new partners and the exercise of daily operational control.

3. Establish financial contributions and equity distribution

Clarity in financial matters is paramount to a partnership’s success. Outlining how capital is contributed on day one sets the tone for a transparent and fair collaboration. In cases where one partner injects capital, and the other contributes expertise, a clear understanding of each party’s role is necessary. The controversial concept of “sweat equity” is challenged here, suggesting that equity should be commensurate with the financial risks undertaken rather than the sheer effort put into the business. It is crucial to establish not only the initial financial commitment but also a shared responsibility for future financial needs.

4. Delegate control and ensure transparency

The control of finances is often a sensitive matter in partnerships. Deciding who has authority over financial matters and ensuring transparency to all parties involved are critical steps in fostering trust. As the company begins to generate profits, disagreements may arise on the timing and distribution of these earnings. The potential for contention is especially pronounced during tax seasons. To avert such conflicts, partners should agree on the optimal amount of capital the company should retain and establish clear spending limits that require explicit permission.

5. Establish responsibilities and compensation

Defining roles and responsibilities from the outset is essential for harmonious collaboration. Each partner’s duties and the corresponding compensation should be clearly outlined, with a preference for role-based remuneration rather than ownership-based rewards. This approach reinforces the principle that work merits compensation, irrespective of the ownership stake. If the financial health of the company allows, compensating partners based on their roles fosters a sense of fairness and equality.

Related: Want to Grow Your Business? Here’s Why You Need Strategic Partnerships to Succeed.

6. Ensure your visions align

The partners’ vision for the company’s growth trajectory is pivotal. Unanimous agreement on the pace and nature of expansion prevents future conflicts. The strategy for growth, whether rapid expansion with potential financial strains or slow, steady growth with sustained profitability, requires alignment. In cases where expansion involves acquisitions, discussions on bringing in additional partners or securing external funding become paramount.

7. Planning for inevitability

While partnerships are born with optimism and shared aspirations, it is crucial to acknowledge that they will eventually end. Planning for the exit is as crucial as planning for the partnership’s inception. Agreements on a potential sale or partial sale should require unanimous consent from all partners to avoid impeding the process. In instances of unforeseen events, such as a partner’s death or disability, a well-defined buyout mechanism should be in place. This mechanism should safeguard the company’s financial stability, ensuring a smooth transition and a fair valuation process.

In conclusion, partnerships in business offer a potent means of scaling operations, sharing responsibilities and mitigating risks. However, the success of such collaborations hinges on meticulous planning and establishing clear agreements. A robust partnership agreement, addressing critical considerations ranging from financial contributions to responsibilities and exit strategies, lays the groundwork for a resilient and prosperous partnership. By prioritizing transparency, effective communication and fairness, partners can navigate challenges with confidence, transforming their collaborative efforts into a mutually beneficial opportunity that stands the test of time.

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