IAB Europe this week released the forecasts for media spend in Europe, and IAB Europe expects a contraction of 5.5% in the digital ad spend for...
YouTube is assisting creators with a new feature to boost merchandise sales, and a new report for measuring revenue. Now, when people buy a creator’s merchandise...
As we battle the current pandemic that is COVID-19, it’s important for marketers to keep their customers, or potential customers, at the forefront of their decision-making...
Video is the most engaging content type, across all social media platforms – and even more so now, amid the COVID-19 lockdowns. Indeed, Facebook recently noted...
How businesses market their product and services has changed dramatically in the past few years. With digital marketing, a business now has an ample number of...
Enlarge / FCC Commissioner Brendan Carr speaks during the Conservative Political Action Conference (CPAC) in Maryland on Saturday, Feb. 29, 2020. Getty Images | Bloomberg Republican...
The more aggressive your bids are, the more impression share you own, the more conversions you get. Simple, right? Well, not quite… Let’s start by breaking...
Auditing your display campaign is something that when I started out in the PPC world, I had no idea why or what to do. “It’s getting...
A Website for local business does not really need to sell anything. Despite whether it’s a landscaping business, a cupcake shop or a technician, having a...
Market Study Report, LLC adds latest research report on ‘ Pay-per-click (PPC) Advertising Market’, which delivers a comprehensive study on current industry trends. The outcome also...