In this article, we’ll discuss what pay-per-click advertising means and how to start a campaign of your own. (Newswire.net — January 8, 2020) — Pay per...
Google Ads is making parallel tracking available for video campaigns, which is optional for now but will soon become mandatory. Parallel tracking is designed to improve...
Programmatic advertising has had a constant presence across the paid media space for over a decade. However, it still isn’t widely adopted by managers or businesses...
RhythmOne last week announced the launch of a new set of self-serve tools for publishers to activate programmatic deals across connected TV (CTV), video and banner...
In my previous blog, “How to Pivot Paid Search Data in Excel” I went into great detail about how to perform a pivot table with an...
Creating a website is not a big deal. The real challenge is to get the top rank in the search engine like Google, Bing, Yahoo, etc....
Are you looking for ways to improve your eCommerce email marketing strategy? Want to generate more sales in your online shop? Utilizing your email receipts from...
Hulu this month certified Basis, Centro’s DSP, to buy on Hulu’s private marketplace (PMP). Hulu’s certification enables Basis customers to activate campaigns in Hulu, and to...
Instagram is huge. It has more than 1 billion users and is the third most popular social media site today. But Instagram isn’t all about pretty...
DuckDuckGo will soon be offered as an option for default search engine on Android devices across the EU. European regulators are forcing Google to present Android...
