MARKETING
Telaria’s Connected TV revenue increases 115% year-over-year
Connected TV revenue represented 44% of Telaria’s third quarter revenue, the company reported this week. Connected TV revenue has increased 115% year-over-year to $7.3 million. Telaria’s total revenue was $16.6 million last quarter, up 23% year-over-year.
Telaria also highlights new added video publishers across the U.S., Canada, France and a first partner in Japan.
“This was another strong quarter for Telaria reflecting the successful execution of our strategy as we continue to fortify our leadership position in the CTV space. CTV is now approaching a majority of our revenue and continues to be our core strategic focus and biggest growth driver,” said Mark Zagorski, Telaria CEO. “We continue to release innovative products that enable greater addressability and transparency in digital video, helping to shift TV dollars to CTV and deliver higher advertising yield opportunities for our publishers. As a result, an increasing number of leading broadcasters and video publishers around the globe are relying on our platform to power their programmatic advertising.”