Connected TV usage remains above pre-COVID-19 levels, Nielsen finds

Nielsen this week revealed that CTV (Connected TV) usage remains well above pre-COVID-19 levels. According to Nielsen, weekly time spent watching connected TVs in the USA grew along with overall…

Read more »

Digital ad spend to decrease 5.5% in Europe this year

IAB Europe this week released the forecasts for media spend in Europe, and IAB Europe expects a contraction of 5.5% in the digital ad spend for 2020. The other media…

Read more »

Facebook launches Facebook Shops, free storefronts for merchants

Mark Zuckerberg this week announced the launch of Facebook Shops, a new product that enables merchants to sell directly on WhatsApp, Messenger, Instagram, or Facebook. Facebook Shops will inspire people to…

Read more »

Google adds a report for Special Announcements in Search Console

Google yesterday added a report in Search Console for sites that have implemented SpecialAnnouncement structured data. Google adopted the SpecialAnnouncement markup last month, enabling websites to show announcements on search…

Read more »

Apple expands podcasts into 20 new countries

Apple today announced that is expanding the podcasts into 20 additional territories throughout Africa, Asia-Pacific, Europe, Latin America, the Middle East, and Oceania. The new countries are Afghanistan, Maldives, Bosnia…

Read more »

Digital ad spend to decrease 10 to 20% in Ireland this year, industry members predict

IAB Ireland said last month that, recognising the impact of COVID-19, advertisers/agency members predict a 10-20% decrease in digital ad spend in 2020, while also predicting that digital adspend will…

Read more »

Microsoft Advertising forbids ads for government services offered by a third party

Microsoft Advertising last month announced that is forbidding, starting in 6th of May, ads for government products or services that are being offered by a third party. According to Microsoft…

Read more »

Google drops deadline to force parallel tracking on video campaigns

Google last month dropped the deadline to force parallel tracking on video campaigns. The previous deadline was June 15, 2020. Before was March 31, 2020. It is the second time…

Read more »

Snap Camera with 30 times more downloads because of the Coronavirus pandemic

Snap today announced financial results for the quarter ended last month, and revelead that it has seen more than a 30x increase in the daily downloads of Snap Camera. Snap…

Read more »

Google opens the search results on the Google Shopping tab for free listings

Google today announced that is introducing free listings on the search results on the Google Shopping tab. Free listings will appear in the U.S. before the end of April, and…

Read more »