According to eMarketer’s newest estimates as of August 2019, travel is the sixth-largest industry in terms of ad spending in the US this year. Digital ad...
Google Maps is piloting a new feature which sees its Local Guides providing recommendations to users. Users in select cities will see local recommendations will appear...
Microsoft today launched a redesigned version of the Microsoft Advertising Editor for Windows and Mac. The redesigned Microsoft Advertising Editor now includes open betas: Recommendations, Filtering...
Like many things found on today’s social media platforms, Twitter’s Lists feature was introduced without thinking about the impact it could have on marginalized groups, or...
IAB Tech Lab today released the version 1.0 of the technical specifications for the IAB CCPA Compliance Framework. The Framework supports compliance with the CCPA (California...
Google today launched prepaid plans for YouTube Premium and YouTube Music Premium in India. Users can now purchase prepaid plans without enrolling in an ongoing subscription,...
Google recently rolled out two exciting new features for account mangers working with Google App campaigns. Ad groups and expanded ad fields are now available in...
Are you trying to decide your SEO budget for the year ahead? Want to know the most effective SEO tactics used by others? The team from...
Google is sunsetting the AdSense iOS and Android apps. The AdSense apps are used by publishers to have access to reporting on their earnings. Only one third of...
From January to August, this year, TAG examined 201 billion impressions from campaigns executed by 6 agencies, and saw that invalid traffic (IVT) rates in TAG...