I attended Sydney SEO Conference for the second time, and I’ve got to say, it’s hands-down becoming one of my favorites. Great vibe, knock-out speakers, and...
It’s too easy to break your SEO during a website redesign. Here’s a foretaste of what can go wrong: Loss of rankings and traffic. Loses of link...
SEO has undergone many transitions and disruptions in a short time. Enterprise SEO has been at the center of some fundamental transformations over the past year....
Callan Wenner was plugging away at her corporate job when she realized she needed a creative outlet. She had always been very adept in the kitchen,...
Google knows about 300T pages on the web. It’s doubtful they crawl all of those, and at least according to some documents from their antitrust trial...
When it comes to ranking on Google, the work you do on your website is only half the job — the rest comes down to your...
In the lead-up to International Women’s Day, I started reflecting on all the amazing women and nonbinary folks in our industry who I have learned from...
We had two periods of Google Search ranking volatility this week, one last weekend and one on Thursday or so. Google court documents say search quality...
For many SEOs in agency, in-house, or enterprise roles, 20% of their job is actually doing SEO, the other 80% is about soft skills like getting...
Toxic backlinks are links that some SEO tools say could hurt your website’s Google rankings. The implication is that you should disavow them to keep your...