Connect with us

SEARCHENGINES

Google Expands Verification Program For Financial Services Ads To More Regions

Published

on

Google Expands Verification Program For Financial Services Ads To More Regions

Last year, Google began tightening controls around financial products and service ads in the UK. Well, now Google is expanding those policies to more regions starting with Australia, Singapore and Taiwan. You can see the full policy over here.

Google announced it is now “rolling out this policy in phases, beginning with Australia, Singapore and Taiwan.” Google said the verification process will require financial services advertisers in these markets “to demonstrate that they are authorized by their relevant financial services regulator, and have completed Google’s advertiser verification program in order to begin promoting their products and services.”

Advertisers will be able to apply for verification at the end of June, and the policy will go into effect on August 30, 2022. Advertisers that have not completed the new verification process by this date will no longer be allowed to promote financial services, the company added.

Google said the UK launch of this policy was a success, saying they have “seen a pronounced decline in reports of ads promoting financial scams.” “The success of this program in the UK demonstrates that this is a meaningful and impactful solution to safeguarding people online and gives us the confidence to expand verification to additional countries,” Alejandro Borgia, Director, Ads Privacy and Safety at Google wrote.

The policy covers:

  • Financial products and service disclosures
  • Personal loans
  • High APRO personal loans
  • Loan modifications
  • Binary options
  • Complex speculative financial products
  • Credit repair services
  • Debt services
  • Cryptocurrencies
  • and more…

This will be coming to more regions soon, Google said “we plan to further expand these verification requirements to advertisers in additional countries and regions.”

Forum discussion at Twitter.



Source: www.seroundtable.com

Advertisement

SEARCHENGINES

Twitter Resumes Nofollow Attributes To Links

Published

on

Twitter Resumes Nofollow Attributes To Links

A few weeks or so ago, Twitter removed nofollow attributes from its links. Well, it seems like now those nofollow link attributes were added back. Glenn Gabe spotted this on this past Friday, right before the long July 4th weekend.

Here is a screenshot from Glenn from Friday but yes, the nofollow are still on links at the time I wrote this post:

So there goes that link building strategy – joking if that was not obvious…

As I wrote when Twitter removed nofollows from the links, I said I doubt Google would count them anyway.

In any event, figured I’d report on this so you are all updated on the current state of links on Twitter. 🙂

Forum discussion at Twitter.

Advertisement



Source: www.seroundtable.com

Continue Reading

DON'T MISS ANY IMPORTANT NEWS!
Subscribe To our Newsletter
We promise not to spam you. Unsubscribe at any time.
Invalid email address

Trending

en_USEnglish