Connect with us

SEARCHENGINES

Google Launches New Business Calls API For Google Business Profiles

Published

on

Google Launches New Business Calls API For Google Business Profiles


Google has launched a new API to retrieve call history data from your Google Business Profiles, you know, when people click call this business from Google Search and Google Maps. They named it the “My Business Business Calls API” – shouldn’t it be named the “Google Business Profiles Business Calls API” instead?

In any event, this API basically gives you a programatic way to access the call history data in your Google Business Profile. There is a web view for this in the Google Business Profile manager under the “calls” tab. Now there is an API available over here.

I spotted this via Damian Rollison when he notified me of this on Twitter. He said “This week Google launched the somewhat redundantly named My Business Business Calls API, allowing platforms to incorporate Call History data into their reporting. In v1, you can turn CH on or off & retrieve answered & missed call counts.”

It is pretty straight forward and if you get a lot of call data, it might be useful to tap this data into your CRM or other software applications.

As you know, Google has been shutting down the old Google My Business API and replacing it with new smaller APIs, so you will see a lot of new APIs around Google Business Profiles coming out. Some are not really new but replaced. You can see the list on the side bar over here that include:

  • Account Management API
  • Business Calls API
  • Lodging API
  • Place Actions API
  • Notifications API
  • Verifications API
  • Business Information API
  • Q&A API
  • and more…

Forum discussion at Twitter.





Source link

Advertisement
See also  Google Ads Scripts Now Supports Campaign Bid Strategies & Gains Speed

SEARCHENGINES

Google Ads Testing Replacing Ad Label With Sponsored Label

Published

on

Google Ads Testing Replacing Ad Label With Sponsored Label

Google Ads is testing replacing the “ads” label with a “sponsored” label again. And just so you know, Google in 2010 replaced the “sponsored” label with an “ad” label until this day. Yea, sometimes we do see “sponsored” labels in Google Search but not for the normal search ads – those have been labeled “ads” for the UK and US regions for a long time now.

I personally cannot replicate this but Bastiir posted some screenshots of this on Twitter:

Test: Sponsored label in Google Search:

Normal: Ads label in Google Search:

Here is another full size screenshot you can click on to see the “sponsored” label:

Here are more tests:

I personally like the “sponsored” label, makes it feel more luxury. 🙂

Advertisement

Forum discussion at Twitter.

Update: Google has now confirmed this as a test and sent Search Engine Land this statement:

This is part of a series of experiments to help users more easily identify the brand or advertiser associated with the Search ads they may see for a given query. We are always testing news ways to improve the experience for users on the search results page, but we don’t have anything specific to announce right now.

Source: www.seroundtable.com

See also  Google Search Ranking Algorithm Update
Continue Reading

DON'T MISS ANY IMPORTANT NEWS!
Subscribe To our Newsletter
We promise not to spam you. Unsubscribe at any time.
Invalid email address

Trending