Connect with us

SEARCHENGINES

Google Local Service Ads New Weekly Email Summary

Published

on

Google Local Service Ads New Weekly Email Summary

Google has revised the emails they are sending Local Service Ads advertisers with a new email that says “Weekly recap | See how your ads did this week.”

This comes visa Len on Twitter who follows Local Service Ads very closely. He said they are now sending out a new email and this email shows a weekly review of the performance of your local service ads.

The email says “here’s a look at how your Local Service Ads performed last week.” It then shows how many leads you were charged for, the amount you spent, the current ratings, and your budget is broken down by spend, average weekly, and monthly max. Here is a screenshot of the email from Len:

Forum discussion at Twitter.



Source: www.seroundtable.com

SEARCHENGINES

Google’s Internal Menu System Tracks Googlers Food Preferences

Published

on

Google Internal Menu System Tracks Food Preferences Tweets

A Googler shared screenshots of the output from the Google internal menu system where it told her that one day she avoids salades and then she must have had some salads to correct that and the next day it say she enjoys salad. I am just amazed Google tracks the food Googlers eat and offers suggestions.

Here are those tweets embedded:

This is really not a photo of the day but close enough…

This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.



Source link

Continue Reading

SEARCHENGINES

Daniel Waisberg Hosts Lizzi Sassman & Martin Splitt At Google Tel Aviv

Published

on

Daniel Waisberg Hosted Lizzi Sassman & Martin Splitt At Google Tel Aviv

A couple of months before John Mueller visited Daniel Waisberg at the Google Tel Aviv office, Lizzi Sassman and Martin Splitt of Google did as well. Here are the three smiling on the streets of Tel Aviv.

This was shared a while back on Twitter.

This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.



Source link

Continue Reading

SEARCHENGINES

Google Ad Revenues Down 3.6% Year Over Year

Published

on

Google Earnings Stock

Google reported earnings last night and their ad revenue not only slowed but was technically lower year over year. Google’s ad revenue was down about 3.6%, while total revenue was up just around 1%.

Here is the snippet from the earnings report showing that:

click for full size

Remember, Microsoft reported earnings the week prior and showed slowed growth but still growth. Microsoft Bing Ads grew 10% last quarter.

Here is a look at Google’s earnings numbers for the past 3 years:

click for full size

You can see that Q4 2021 was higher than Q4 2022!

Ruth Porat, CFO of Alphabet and Google, said: “Our Q4 consolidated revenues were $76 billion, up 1% year over year, or up 7% in constant currency, and $283 billion for the full year 2022, up 10%, or up 14% in constant currency. We have significant work underway to improve all aspects of our cost structure, in support of our investments in our highest growth priorities to deliver long-term, profitable growth.”

Hence the mass Google layoffs to cut costs and increase profit. Keep in mind, Google’s profit was insane – $18 billion, that is $1 billion in profit per week! Sure, Google’s net income was down 34% year over year, so I get Wall Street.

Forum discussion at Twitter.



Source link

Continue Reading

Trending

en_USEnglish