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Google Search Generative Experience, Helpful Content Update For Hidden Gems, I/O Google Update, Bing Chat Models & More I/O

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Google Search Generative Experience, Helpful Content Update For Hidden Gems, I/O Google Update, Bing Chat Models & More I/O

What a crazy week with Google I/O, where Search took the spotlight for the first time in a long time at the event. Google also may have rolled out an unconfirmed search ranking update around the same time as Google I/O. We had Google show off the new Google Search Generative Experience, and I did some deep dives into this all-new Google Search. Google also announced a new helpful content system update that will find and reward “hidden gems.” Google is rolling out the new perspectives feature in the coming weeks. Google has a new label for images generated by AI tools, like Midjourney. Google added an “about this image” feature in Image search. Google said it will replace FID with INP in Core Web Vitals in March 2024. Google Bard dropped its waitlist, adding some cool search features and more. Bing Chat models may be updated a few times a year. Microsoft said Bing Chat AI model improvements could trickle down to the core search Bing algorithm. Google finally commented on the drop in FAQ rich results. Google said high-quality content might still be of low value to the web. Google said hreflang x-default could help with discovery. Google Search is testing a weird visual explore feature. Microsoft made a weird announcement about a new Ads feature for AI-powered chat. Google reiterated that the Google Analytics 4 deadline is not being pushed off. And check out vlog number two with Glenn Gabe on AI, E-E-A-T, and more. And if you want to help sponsor those vlogs, go to patreon.com/barryschwartz. That was the search news this week at the Search Engine Roundtable.

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Google Hanukkah Decorations Are Live For 2023

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Google Hanukkah 2023

Hanukkah (aka Chanukah) starts this coming Thursday night, December 7th. Google has added its Hanukkah decorations to the Google Search results interface to celebrate. Google does this every year and I expect to see the same rollout in the coming weeks for Christmas and Kawanzaa but for now, since Chanukah is in the coming days, we have the Hanukkah decorations live at Google Search.

Here is a screenshot of the Chanukah decorations as they look like on the mobile search results.

Google Hanukkah Decorations 2023

You can see it yourself by searching on Google for [chanukah], [hanukkah], but not yet [חֲנוּכָּה‎] or other spelling variations yet but it should soon. It looks better on mobile than it does on desktop results.

To see the past, the 2023 decorations, 2021 decorations, 2020 Chanukah decorations, 2019 Google holiday decorations, the 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 and so on.

Happy Chanukah, everyone!

Forum discussion at X.

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SEARCHENGINES

Google Pay Accepted Icons In Google Search Results

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Woman Checking Out Store Google Logo

Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted” words next to search result snippets that support Google Pay and notate such in their structured data.

This was first spotted by Khushal Bherwani who shared some screenshots of this on X – here is one:

G Pay Accepted Google Search

Here are some more screenshots:

Brodie Clark also posted some screenshots after on X:

Google Pay Accepted Google Search

I tried to replicate this but I came up short.

This is not the first time Google had similar icons like this in its search results.

Forum discussion at X.



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Google Discover Showing Older Content Since Follow Feature Arrived

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Dog Astronut Google Logo

Typically, Google Discover shows content that is less than a day old, but it can show content that is weeks, months, or even years old. However, typically, Google will show more recent content in the Discover feed. Well, that may have changed with the new Google follow feature.

Glenn Gabe, who is a very active Google Discover user, noticed that since the Follow feature rolled out, he has been seeing content that is weeks and months old way more often than before the follow feature rolled out. Glenn wrote on X that “this could also be playing a role. i.e. Google isn’t providing as much recent content, but instead, focusing on providing targeted content based on the topics you are following.”

It makes sense that if you follow a specific topic and if Google Discover only shows the most authoritative types of content, it might be hard for Google to find new content on that topic. So it does make sense that Google may show older content more often for that specific topic you follow.

Here are screenshots Glenn shared:

Google Discover Old Stories Follow

Google Discover Old Stories Follow2

Have you noticed this in your Discover feed?

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